brands

Left to right are Welfare 4 Hire area sales manager Wayne Rothwell, Hudson Lifting MD Jeff Hudson and Chippindale MD Paul Blake AER Rents’ new depot at the Metropolitan Business Park in Newcastle will house Chippindale Hire & Sales, Welfare 4 Hire and Hudson Lifting – all together for the first time. The new site

SANTA FE, NEW MEXICO - OCTOBER 7, 2020: A woman wears a Patagonia jacket. (Photo by Robert ... [+] Alexander/Getty Images) Getty Images How important is a social cause to your customers? More than half of the customers (62%) we surveyed for our 2025 annual customer service and CX study said they prefer to do

Consumers have kept the economy humming, but inflation fatigue has taken a toll. The new big idea is austerity, and it’s hitting luxury retail hardest. A sea change in the spending habits of the world’s consumer-driven economies appears to be gathering momentum, presenting an ominous challenge for the retail industry, most recently in the luxury

New WFA report shows brands want better alignment with business results and greater transparency. by Alessandra Scotto di Santolo Sign in to continue Sign In Register Limited free articles a month Free email bulletins Register Now Subscribe To receive full access to Campaign's content including: Unrestricted access to all The Information and The Knowledge content

In a shocking turn of events, Yat Siu, co-founder and executive chairman of Animoca Brands, became the target of a cyber attack that compromised his X (formerly Twitter) profile. These hackers used it to promote a fake token linked to a supposed new launch by Animoca, causing chaos in the crypto community. This triggered a

April 21, 2023  •  4 min read  •  By Kristina Monllos Ivy Liu Marketers’ obsession with getting their brands in front of younger generations, particularly Gen Z as they move on from millennials, has most focusing on influencers in that younger demographic. But there’s a slow trickle of marketers who recognize the potential of working with older

Influencers are still a worthwhile investment for marketers looking to get the attention of Gen Z consumers with ads that don’t feel like ads. And up-and-coming beverage brands Poppi, Zoa Energy and Lemon Perfect are on board with the strategy, tapping influencers and short-form videos to experiment with how they can catch the attention of

The GreenBiz team has covered resale, a.k.a. recommerce, a lot over the years. Examples include: How resale initiatives are not actually changing our relationship with...