brands
“2027 election campaign has officially kicked off” – Isaac Fayose backs Peter Obi
Isaac Fayose has declared that the 2027 election campaign has begun and called on Nigerians to support Peter Obi, while describing the APC-led government as a “failed government.” His comments have generated mixed reactions online, with some Nigerians backing Obi and others urging voters to simply support their preferred candidates. Nigerian businessman and social commentator
Nigeria’s N11.9 Trillion Debt: FG Cites Subsidy Removal as Fiscal Stabiliser
The Federal Government has disclosed that it borrowed N11.9 trillion between June 2023 and December 2025, asserting that recent economic reforms prevented the nation’s debt profile from escalating significantly higher. According to data released in a recent report, the N11.9 trillion figure reflects the government’s efforts to finance budgetary deficits and critical infrastructure projects during
MeTL Group to invest $250 million in Mozambique expansion
Tanzania’s MeTL Group has announced a $250 million investment plan to expand its operations into Mozambique, a move expected to create approximately 20,000 jobs across the country. The capital injection, led by the conglomerate’s founder and billionaire Mohammed Dewji, marks a significant strategic push to deepen the group’s footprint within the Southern African Development Community
Luxury Brands Sag As Gen Z’s “No-Buy 2025” Trend Spreads
Consumers have kept the economy humming, but inflation fatigue has taken a toll. The new big idea is austerity, and it’s hitting luxury retail hardest. A sea change in the spending habits of the world’s consumer-driven economies appears to be gathering momentum, presenting an ominous challenge for the retail industry, most recently in the luxury
Three-quarters of brands eye agency payment overhaul, WFA study finds
New WFA report shows brands want better alignment with business results and greater transparency. by Alessandra Scotto di Santolo Sign in to continue Sign In Register Limited free articles a month Free email bulletins Register Now Subscribe To receive full access to Campaign's content including: Unrestricted access to all The Information and The Knowledge content
Animoca Brands Co-Founder Yat Siu’s X Account Hacked in Crypto Scam – Users Warned
In a shocking turn of events, Yat Siu, co-founder and executive chairman of Animoca Brands, became the target of a cyber attack that compromised his X (formerly Twitter) profile. These hackers used it to promote a fake token linked to a supposed new launch by Animoca, causing chaos in the crypto community. This triggered a
More brands choose Boomer, Gen X influencers, as ‘older audiences can be just as impactful’ as young ones
April 21, 2023 • 4 min read • By Kristina Monllos Ivy Liu Marketers’ obsession with getting their brands in front of younger generations, particularly Gen Z as they move on from millennials, has most focusing on influencers in that younger demographic. But there’s a slow trickle of marketers who recognize the potential of working with older
Beverage brands seek out the right fit with Gen Z-focused influencer marketing
Influencers are still a worthwhile investment for marketers looking to get the attention of Gen Z consumers with ads that don’t feel like ads. And up-and-coming beverage brands Poppi, Zoa Energy and Lemon Perfect are on board with the strategy, tapping influencers and short-form videos to experiment with how they can catch the attention of
What brands excel at recommerce?
The GreenBiz team has covered resale, a.k.a. recommerce, a lot over the years. Examples include:
How resale initiatives are not actually changing our relationship with...
Auto brands are leveraging addressable TV to reach engaged audiences
April 11, 2023 • 4 min read • Sponsored by DISH Media Carter Rose, client vertical sales, automotive lead, DISH Media Heading into this year’s upfronts, the auto industry is poised for a big comeback. While pandemic supply chain issues made it difficult for automakers to fulfill demand, the sector is revving back up to its former
Cosmetic brands may have to disclose fragrance ingredients — a welcome change for Canadians with allergies
Proposed regulations from Health Canada will require the cosmetics industry to disclose 24 fragrance allergens on product labels...
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“2027 election campaign has officially kicked off” – Isaac Fayose backs Peter Obi
Isaac Fayose has declared that the 2027 election campaign has begun and called on Nigerians to support Peter Obi, while describing the APC-led government as a “failed government.” His comments have generated mixed reactions online, with some Nigerians backing Obi and others urging voters to simply support their preferred candidates. Nigerian businessman and social commentator
Nigeria's
Nigeria’s N11.9 Trillion Debt: FG Cites Subsidy Removal as Fiscal Stabiliser
The Federal Government has disclosed that it borrowed N11.9 trillion between June 2023 and December 2025, asserting that recent economic reforms prevented the nation’s debt profile from escalating significantly higher. According to data released in a recent report, the N11.9 trillion figure reflects the government’s efforts to finance budgetary deficits and critical infrastructure projects during
group
MeTL Group to invest $250 million in Mozambique expansion
Tanzania’s MeTL Group has announced a $250 million investment plan to expand its operations into Mozambique, a move expected to create approximately 20,000 jobs across the country. The capital injection, led by the conglomerate’s founder and billionaire Mohammed Dewji, marks a significant strategic push to deepen the group’s footprint within the Southern African Development Community
Kebbi
Kebbi Releases N172m to Avert University Staff Strike
The Kebbi State government has released N172.15 million to settle outstanding staff allowances at Abdullahi Fodio University of Science and Technology, in a move intended to prevent an imminent industrial action by the Academic Staff Union of Universities (ASUU). The disbursement follows a period of escalating tension between the university’s academic staff and the state
Hospitality
Hospitality Ventures Management Group Announces Appointment of Pete Sams as President
Photo Credit: Hospitality Ventures Management Group ATLANTA, Georgia—Hospitality Ventures Management Group (HVMG) announced that Pete Sams has joined the company as president. In this role, Sams will oversee the day-to-day business and be responsible for company performance. “After a thoughtful and diligent search process and spending significant time getting to know Pete both personally and