Buying
World Cup betting markets shift after Jordan Henderson’s bizarre celebration injury
Jordan Henderson, the 36-year-old England midfielder, will miss the remainder of the 2026 FIFA World Cup after suffering a serious wrist and forearm injury during post-match celebrations on July 6. He wasn’t even playing when it happened. Henderson was an unused substitute in England’s dramatic 3-2 victory over Mexico in the round of 16. The
Kraken’s World Cup debut and Brazil’s collapse: what crypto gets from the beautiful game
Brazil came into the 2026 World Cup as one of the tournament favorites. They left in the Round of 16, beaten 2-1 by Norway, undone in part by a tactical decision that raised eyebrows across the footballing world: deploying 34-year-old Casemiro as a central striker, a position he hadn’t occupied in years. Haaland scored both
Media Buying Briefing: Reddit expands outreach to independent agencies as its ad revenue rises
Popular but under-the-radar social platform Reddit (that is, compared to the Instagrams and TikToks of the world) is making yet another push to woo advertisers — smartly by going through their media agencies. Having reached partnership agreements with all the major holding companies, the current push is to bring more independent media agencies into the
Media Buying Briefing: How TikTok agencies work — and why they don’t fear a U.S. ban of the app
New agencies blurring the lines between media and creative, as well as brand and performance, are increasingly specialized in the art of TikTok advertising. But there isn’t a one-size fits all approach to advertising on the short-form video app, according to five agencies that spoke to Digiday.There’s a science to creating content for TikTok, from
Media Buying Briefing: How Traction evolved into a marketing accelerator, and what that means
When cultivating bonsai trees and growing massive tomatoes, one of the most important elements of success is knowing when to prune and trim. Adam...
Atari is buying retro gaming specialist Nightdive Studios
TechSpot is about to celebrate its 25th anniversary. TechSpot means tech analysis and advice you can trust. In a nutshell: Atari in a surprise move has entered into an agreement to acquire Washington-based developer Nightdive Studios. The gaming pioneer is paying $10 million for Nightdive, half in cash and half in newly issued Atari shares. There is
Media Buying Briefing: Decarbonization efforts struggle to find ‘pre-competitive’ footing
March 20, 2023 • 7 min read • By Michael Bürgi Ivy Liu Ever heard the term “pre-competitive”? It’s a new one to me, but I heard it a lot while reporting on the latest efforts to reduce carbon emissions in the buying and selling of media — an area every agency holding company says it is
Why You Won’t Be Buying a Rollable Phone Anytime Soon – CNET
Imagine if your phone or tablet could change the size of its screen depending on what you're doing? That's the future Motorola and Samsung envision, as both companies showcased concept devices capable of extending or shrinking their displays with the press of a button. Motorola flaunted its concept at Mobile World Congress this week, while Samsung
Media Buying Briefing: What you’ll learn at the Media Buying Summit this week
March 6, 2023 • 6 min read • By Michael Bürgi Ivy Liu Today begins three days of analyzing the media agency business as Digiday hosts its twice-yearly Media Buying Summit, this spring in New Orleans. For those of you not fortunate enough to attend in person, make sure you don’t miss our summit this fall, which
Media Buying Briefing: Holding companies and attention metrics, a KPI or a currency?
The media agency world seems to be in agreement that attention metrics can be an important metric to factor into planning and executing campaigns for clients. In some cases, clients are even pushing their media agencies to adopt attention metrics at a faster clip. But the ways in which attention metrics are being put to use
Newsletter
Don't miss
Betting
World Cup betting markets shift after Jordan Henderson’s bizarre celebration injury
Jordan Henderson, the 36-year-old England midfielder, will miss the remainder of the 2026 FIFA World Cup after suffering a serious wrist and forearm injury during post-match celebrations on July 6. He wasn’t even playing when it happened. Henderson was an unused substitute in England’s dramatic 3-2 victory over Mexico in the round of 16. The
Kraken's
Kraken’s World Cup debut and Brazil’s collapse: what crypto gets from the beautiful game
Brazil came into the 2026 World Cup as one of the tournament favorites. They left in the Round of 16, beaten 2-1 by Norway, undone in part by a tactical decision that raised eyebrows across the footballing world: deploying 34-year-old Casemiro as a central striker, a position he hadn’t occupied in years. Haaland scored both
Balogun’s
FIFA overturns Balogun’s red card, Trump intervenes for US World Cup match
https://www.nytimes.com/athletic/7424790/2026/07/06/folarin-balogun-red-belgium-explanation/ FIFA’s Disciplinary Committee has overturned the red card suspension of Folarin Balogun, a key player for the U.S. Men’s National Team, allowing him to participate in the upcoming Round of 16 match against Belgium. This decision, made under Article 27 of the FIFA Disciplinary Code, places Balogun on a one-year probationary period, enabling him
Foreign
UK Foreign Secretary Warns World Cannot Wait for ‘AI Hiroshima’ Before Acting
UK Foreign Secretary Yvette Cooper has warned that the world cannot wait for an AI equivalent of Hiroshima before acting, urging global powers to build consensus on artificial intelligence (AI) safety principles and standards. Cooper made the case in an essay, positioning Britain to lead international talks on the technology. ...