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March 21, 2023  •  4 min read  •  By Kayleigh Barber Ivy Liu Publishers’ high hopes for 2022 were brought down to earth about halfway through the year. The first revenue stream that felt the impact of the economic downturn was advertising, but by the end of the year, subscriptions began to slow and some publishers reported

March 20, 2023  •  4 min read  •  By Alexander Lee Ivy Liu The in-game advertising industry has grown in fits and starts, with some advertisers balking at the current lack of premium inventory available in the space. But new data from Comscore shows that more gamers than ever are ready and willing to consume ads alongside