Tag: emerges

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Commercial vehicle drivers will have to undergo physical examinations from the age of 65 in order to keep their driving licence in future, under a government proposal aimed at boosting road safety. Currently, only those aged 70 or above have to submit a fitness certificate. In a paper submitted to Legco, licences for commercial drivers

African markets are dynamic, but local businesses often find themselves in a fierce battle for consumer attention against well-established international brands. From consumer goods to technology, imported products often benefit from perceived quality, aggressive marketing, and economies of scale. However, this challenge presents a unique opportunity for astute African entrepreneurs to innovate, differentiate, and ultimately

Actor Amitabh Bachchan has been appointed as the new brand ambassador for Policybazaar as the company launches a nationwide campaign aimed at encouraging more Indians to invest in health and term insurance. The initiative, titled Parivaar Sabse Pehle, seeks to highlight the importance of financial protection and timely insurance planning for families across the country.

In the dynamic and increasingly scrutinised African business landscape, companies are constantly vying for market share and customer loyalty. While advertising has long been the traditional vehicle for driving sales, a critical shift is underway: corporate reputation is now proving to be a far faster, and often more powerful, accelerator of sales than even the