Salesforce

The Salesforce Spring ‘23 Release Notes are out, with hundreds of new features. Sounds overwhelming, right? This two-part guide summarizes the 630 pages and the most notable updates.  Part 1 covers commerce and content management features, specifically the new Lighting Web Runtime template and enhancements to Salesforce Payments and CMS. Overall, this release provides a

Salesforce’s Winter ‘23 Release Notes were 700-plus pages long. This business executive’s guide summarizes the new features that, if successfully implemented, can impact your business.  Marketing, Loyalty Programs and Customer Service features from the winter release are summarized in this edition. Part one featured updates to Commerce and Sales.  Perhaps the most exciting update is

Salesforce for Retail today announced a series of measures designed to help retailers grow their customer data-based advertising businesses and generally enhance the retail customer experience. Based on new research, disconnected experiences are the top frustration for retail customers, while 65% of those surveyed said they would remain loyal to retailers who provide personalized experiences