Podcast

Despite improvements in podcast advertising that have made it easier to buy ads through programmatic channels, buyers are slow to adopt true programmatic podcast buying through a demand-side platform, according to buyers who spoke with Digiday. There are a variety of reasons for this: host-read ads are still king in the medium, not all podcast networks

February 8, 2023  •  4 min read | By Michael Bürgi Ivy Liu It seems somehow fitting that a podcast celebrating Black empowerment that’s entering its third season would kick that season off at the outset of Black History Month. And it’s certainly a bit unusual that it was created by an agency holding company, in this

A new era in Scientific American audio history is about to drop starting next week—get ready for a science variety show guaranteed to quench...

Podcast ad buyers have yet to see notable budget cuts from their clients — though the time of podcasts as the shiny new medium may be coming to an end. But podcast ad spend is not seeing the same adjustments yet. Four podcast ad buyers told Digiday their clients’ budgets are not getting slashed. Instead

HOLLYWOOD, Calif. - Jan. 30, 2023 - PRLog -- "Live Courageously" Podcast Show is a show for our time where fear and courage are...

We’ve finally got new gadgets to review! This week, Cherlynn, Devindra and Engadget’s Sam Rutherford dive into the new 14-inch MacBook Pro with an M2 Max chip. Sure, it looks the same as before, but demanding users may appreciate the performance bump. Also, they discuss where the new M2 Pro-powered Mac Mini fits into Apple’s

Aug. 23, 1988: President Reagan...