Future

Plus: scammers are using AI to trick victims over the phone This is today's edition of The Download, our weekday newsletter that provides a daily dose of what's going on in the world of technology. How to log off As soon as I wake up, I grab my phone to check any messages that have arrived overnight

While 2022 was not the best year for cryptocurrencies, with most losing more than two-thirds of their value, 2023 is expected to be a...

This week’s Future of TV Briefing looks at the latest round of quarterly earnings reports from companies including Disney, Netflix, Roku and Warner Bros. Discovery to sift through what they signal about the state of the business.The TV and streaming industry seemed to have settled into its corrective period during the fourth quarter of 2022

You are here: Home/ Press Release/ Cryptocurrency Can Be the Future of Online Gaming?Recently, the online gaming industry has experienced a meteoric rise. It...

February 26, 2023 8:20 AM Image Credit: MARHARYTA MARKO/Getty Check out all the on-demand sessions from the Intelligent Security Summit here. Cloud services are crucial elements of many business processes. Cloud computing allows businesses to reduce costs, accelerate deployments, develop at scale, share files easily and collaborate efficiently without needing a centralized location. However, these

As the deprecation of third-party cookies looms, contextual targeting is seeing a resurgence. The approach is re-emerging as an environment where publishers can grow audiences and advertisers can maximize engagement to reach the right audiences.  “Contextual targeting goes back to the early days of advertising online — the early 2000s — where it evolved into

This week’s Future of TV Briefing looks at how ad buyers plan to parlay programmatic into pushing for more streaming ad flexibility in this year’s upfront market. Advertisers and their agencies are discussing making a stronger push for more flexible streaming terms. TV network owners have been applying traditional TV’s more rigid upfront cancelation options

This week’s Future of TV Briefing looks at how sufficient frequency management remains elusive for streaming advertisers and why 2023 could be a turning point. Streaming advertisers struggle with some viewers being overexposed to ads while others are underexposed. There are ways for advertisers to more strictly manage ad frequency, but they come with costs.