agencies
Concord’s in the Rap Game: Latest Tie-Up Sees Company Managing Pop Smoke, Ski Mask the Slump God Catalogs
Photo Credit: Concord + Victor Victor Worldwide Concord announces a multi-year partnership with Victor Victor Worldwide to expand Concord’s presence in hip-hop. Independent music company Concord has announced a strategic multi-year venture with Victor Victor Worldwide (VVW), a New York-based record label founded by global entertainment executive Steven Victor. The partnership will help drive VVW’s
Want Your Music Featured on Netflix? Having a Major Label Helps
Music More Netflix blow-ups, please (Photo Credit: Yousafbhutta)Music Bagging on major labels is a music industry pastime. But being signed to a major definitely...
How agencies are testing live shopping and seeing potential in accelerating conversions
The popularity of content creators and social commerce is increasingly driving momentum for livestream shopping — sort of an update on the QVC days of shopping channels.But instead of a television network, the shopping is happening across social media and retail platforms, from Walmart to Amazon. Experts point to live shopping’s potential to accelerate conversions
How performance agencies are unlocking a new acquisition channel (and revenue) with TV
February 15, 2023 • 3 min read | Sponsored by Tatari
Andy Shonfeld, Chief Revenue Office, TatariMany digitally-native brands are now utilizing streaming and linear TV...
How brands and agencies are prepping this year’s hybrid Super Bowl war rooms
Super Bowl Sunday is just mere days away and brands and agencies alike have once again locked and loaded their war room strategies, ready to react to the Big Game’s cultural moments in real time. But even as the return to physical, in-person gatherings have picked up post-pandemic, a number of agencies and their clients will
Transit agencies agree to share certification of minority contractors
An article from Chicago and Philadelphia’s reciprocal arrangement for disadvantaged businesses could become a national model, organizers say. Published Jan. 17, 2023 The heads of the CTA and SEPTA sign an agreement of reciprocal certification for DBEs. Permission granted by AASHTO The leaders of Chicago and Philadelphia transportation agencies signed a unique agreement last week to
Agencies plan to focus on TikTok, among other channels, in 2023
This article is part of a limited editorial series, called The 2023 Notebook, and is designed to be a guide to marketing and media buying in the new year. Explore the series here.Even as we start 2023 clouded by economic uncertainty, marketers are looking to digital video, retail media, social media and the metaverse as
Newsletter
Don't miss
Concord's
Concord’s in the Rap Game: Latest Tie-Up Sees Company Managing Pop Smoke, Ski Mask the Slump God Catalogs
Photo Credit: Concord + Victor Victor Worldwide Concord announces a multi-year partnership with Victor Victor Worldwide to expand Concord’s presence in hip-hop. Independent music company Concord has announced a strategic multi-year venture with Victor Victor Worldwide (VVW), a New York-based record label founded by global entertainment executive Steven Victor. The partnership will help drive VVW’s
Business News
Want Your Music Featured on Netflix? Having a Major Label Helps
Music More Netflix blow-ups, please (Photo Credit: Yousafbhutta)Music Bagging...
Business News
Dhurandhar franchise re-writes film template as makers revise, review upcoming and existing films
Music SynopsisThe Dhurandhar franchise has redefined Hindi cinema. Its...
Business News
Mario Wonder’s ‘Meetup In Bellabel Park’ Soundtrack Has Been Added To Nintendo Music
MusicWonderful!
by Liam Doolan Thu 26th Mar 2026Earlier...