Caesars Entertainment and AGS Deepen Strategic Partnership

Entertainment

In a significant move, reinforcing its commitment to online gaming expansion, Caesars Entertainment announced an extensive expansion of its partnership with AGS, bringing one of the most beloved slot series in retail casinos, Triple Coin Treasures, to Caesars’ online casino platforms as exclusive digital offerings. This development follows similar partnerships and underlines Caesars’ commitment to delivering a stellar customer experience.

Beloved Casino Floor Titles Will Be Available Online

This newest agreement cements Caesars’ status as AGS’ leading online partner, providing a home for a series of top-performing slot titles, mixing proven casino floor favorites with innovative experiences tailored for the digital landscape. As more customers pivot to digital offerings, such initiatives are imperative for Caesars to remain relevant in the rapidly evolving gambling landscape.

Shamrock Fortunes, the first of several exclusive launches, leads the charge as Caesars customers gear up for an exciting series of releases. The title has been a staple on Caesars Rewards casino floors across North America. It will now become available to mobile audiences across multiple states for the first time on Caesars Palace Online Casino, Horseshoe Online Casino, and Caesars Sportsbook & Casino.

We appreciate AGS’ confidence in our ability to transition their popular slot titles from casino floors to online platforms.

Ricardo Cornejo Rivas, Caesars Digital VP of online gaming

Future titles scheduled for release later in 2025 will include another acclaimed casino floor title reimagined for the digital space, alongside never-before-seen titles from AGS’ development pipeline that will debut simultaneously in-person and online. This approach demonstrates Caesars’ omnichannel strategy as it seeks to blend its physical and digital offerings.

Caesars Seeks to Stand Out Amidst Rising Competition

This announcement follows a successful 2024 collaboration between the two companies as they launched Rakin’ Bacon Odyssey online in New Jersey and within select physical venues. Zoe Ebling, AGS’ VP of interactive, noted that the continued collaboration marked a substantial milestone in the company’s interactive growth strategy, marking another opportunity to demonstrate its player-focused approach.

We’re excited to continue building momentum with new launches that blend innovation, familiarity, and fun.

Zoe Ebling, AGS VP of interactive

Enhancing the collaboration with AGS aligns with Caesars’ mission to bolster its iGaming offerings, following a similar content and tech agreement with Bragg Gaming Group earlier in the year. That deal brought Bragg’s Remote Gaming Server (RGS), Fuze aggregation platform, and Bragg HUB to Caesars’ platforms, supporting third-party and in-house content.

As part of the AGS deal, Caesars will launch special promotional offers tied to each new game, including omnichannel experiences for Caesars Rewards VIP players. The strategy should significantly bolster player engagement and ensure Caesars’ offerings remain fresh and exciting in an increasingly crowded US online casino market.

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Deyan Dimitrov

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