{"id":921979,"date":"2026-07-23T15:12:45","date_gmt":"2026-07-23T20:12:45","guid":{"rendered":"https:\/\/newsycanuse.com\/index.php\/2026\/07\/23\/justin-biebers-world-cup-halftime-song-streams-jumped-110\/"},"modified":"2026-07-23T15:12:45","modified_gmt":"2026-07-23T20:12:45","slug":"justin-biebers-world-cup-halftime-song-streams-jumped-110","status":"publish","type":"post","link":"https:\/\/newsycanuse.com\/index.php\/2026\/07\/23\/justin-biebers-world-cup-halftime-song-streams-jumped-110\/","title":{"rendered":"Justin Bieber\u2019s World Cup halftime song streams jumped 110%"},"content":{"rendered":"
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It was the 11-minute performance heard around the world. Madonna,\u00a0Justin Bieber<\/a>, BTS and\u00a0Shakira<\/a>\u00a0each brought abridged hits to the\u00a0World Cup\u2019s first halftime show<\/a>\u00a0in a\u00a0whirlwind performance<\/a>\u00a0Sunday just outside New York. And it has resulted in some noteworthy streaming bumps.<\/p>\n

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Luminate, the industry data and analytics company that provides insight into changing behaviors across music listenership, examined streams of each song performed by each musician two days before the final (Friday and Saturday) and compared those figures to the final and the day afterward (Sunday and Monday.)<\/p>\n

They found:<\/p>\n

1. Global streams of Justin Bieber\u2019s \u201cEverything Hallelujah\u201d more than doubled, rising 110% from 592,000 streams to 1.25 million.<\/p>\n

2. Global streams of\u00a0Madonna\u2019s \u201cMusic\u201d<\/a>\u00a0rose 66%, from 193,000 streams to 321,000.<\/p>\n

3.\u00a0BTS\u2019 \u201cDynamite\u201d<\/a>\u00a0also grew in terms of global streams, from 2.14 million to 3.05 million for an increase of 43%.<\/p>\n

4. And\u00a0Shakira and Burna Boy\u2019s official anthem<\/a>\u00a0for the 2026 World Cup,\u00a0\u201cDai Dai,\u201d<\/a>\u00a0also saw a slight bump for an addition of 3.48 million new global streams. That\u2019s a 24% increase, from 14.78 million to 18.27 million. In the U.S. alone, streams of \u201cDai Dai\u201d rose 52%, from 1.68 million streams to 2.55 million.<\/p>\n

Luminate also found that the aforementioned artists only saw considerable jumps in the songs they performed on the field last weekend as opposed to their full catalogs. That phenomenon is more common for Super Bowl halftime performers.<\/p>\n

Take Bad Bunny for example: After\u00a0his record-breaking performance<\/a>\u00a0this year, streams of\u00a0his catalog jumped 175%<\/a>\u00a0in the U.S. on the day after the Super Bowl, when compared to the previous Monday.<\/p>\n<\/div>\n

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The Fortune 500 Innovation Forum<\/strong> will convene Fortune 500 executives, U.S. policy officials, top founders, and thought leaders to help define what\u2019s next for the American economy, Nov. 16-17 in Detroit. Apply here<\/a>.<\/strong><\/span><\/p>\n<\/div>\n<\/div>\n

Read More<\/a>
\n Maria Sherman, The Associated Press<\/p>\n","protected":false},"excerpt":{"rendered":"

It was the 11-minute performance heard around the world. Madonna,\u00a0Justin Bieber, BTS and\u00a0Shakira\u00a0each brought abridged hits to the\u00a0World Cup\u2019s first halftime show\u00a0in a\u00a0whirlwind performance\u00a0Sunday just outside New York. And it has resulted in some noteworthy streaming bumps. Luminate, the industry data and analytics company that provides insight into changing behaviors across music listenership, examined streams<\/p>\n","protected":false},"author":1,"featured_media":921980,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[885,525],"tags":[],"class_list":["post-921979","post","type-post","status-publish","format-standard","has-post-thumbnail","category-biebers","category-justin"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/posts\/921979","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/comments?post=921979"}],"version-history":[{"count":0,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/posts\/921979\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/media\/921980"}],"wp:attachment":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/media?parent=921979"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/categories?post=921979"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/tags?post=921979"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}