{"id":884743,"date":"2026-01-13T08:12:45","date_gmt":"2026-01-13T14:12:45","guid":{"rendered":"https:\/\/newsycanuse.com\/index.php\/2026\/01\/13\/from-stigma-to-scale-how-antara-is-building-indias-senior-care-ecosystem\/"},"modified":"2026-01-13T08:12:45","modified_gmt":"2026-01-13T14:12:45","slug":"from-stigma-to-scale-how-antara-is-building-indias-senior-care-ecosystem","status":"publish","type":"post","link":"https:\/\/newsycanuse.com\/index.php\/2026\/01\/13\/from-stigma-to-scale-how-antara-is-building-indias-senior-care-ecosystem\/","title":{"rendered":"From stigma to scale: How Antara is building India\u2019s senior-care ecosystem"},"content":{"rendered":"<div id=\"top\">\n<p><a title=\"home\" href=\"https:\/\/www.cnbctv18.com\/\">Home<\/a><span><\/span><a title=\"Business News\" href=\"https:\/\/www.cnbctv18.com\/business\/\">Business News<\/a><span><\/span><span>From stigma to scale: How Antara is building India\u2019s senior-care ecosystem<\/span><\/p>\n<section>\n<article id=\"art-entry-wrap\">\n<p><img alt=\"access\" title=\"access\" loading=\"lazy\" width=\"86\" height=\"24\" decoding=\"async\" data-nimg=\"1\" src=\"http:\/\/www.cnbctv18.com\/static\/images\/acstags.svg?impolicy=website&#038;width=86&#038;height=24\"><\/p>\n<p><h2>As attitudes towards ageing shift in post-pandemic India, Antara Senior Care is carving out a multi-vertical elder-care platform spanning senior living, care homes and health products. In a conversation with CNBC-TV18, Executive Chairperson Tara Singh Vachani outlines how rising longevity, changing family structures and a growing focus on wellness are driving demand\u2014while regulatory gaps and lack of standards remain the sector\u2019s biggest scaling challenge.<\/h2>\n<\/p>\n<div>\n<p>India is ageing fast. Seniors already account for 11% of the population. By 2050, that share will double to 21% &#8211; meaning one in every five Indians will be aged above 60. With longer lifespans, shrinking family units and dual-income households, one truth is clear: More seniors will age alone and with more complex care needs than ever before.<\/p>\n<section>\n<p><a href=\"https:\/\/www.cnbctv18.com\/access\/\" title=\"Access\"><img alt title=\"No title\" loading=\"lazy\" width=\"135\" height=\"32\" decoding=\"async\" data-nimg=\"1\" src=\"http:\/\/www.cnbctv18.com\/static\/images\/access\/logo-access.png?impolicy=website&#038;width=135&#038;height=32\"><\/a><\/p>\n<h2>Continue Reading with <br \/>CNBC-TV18 Access Membership<\/h2>\n<div>\n<div>\n<p>Priority Access and Networking: CNBC-TV18&#8217;s flagship events<\/p>\n<\/p><\/div>\n<div>\n<p>Interaction with CNBC-TV18&#8217;s journalists<\/p>\n<\/p><\/div>\n<div>\n<p>Webinars &#038; LIVE Q&#038;As with India Inc. Leaders<\/p>\n<\/p><\/div>\n<div>\n<p>Exclusive CNBC-TV18 studio &#038; newsroom tours<\/p>\n<\/p><\/div>\n<div>\n<p>Premium business insights, expert opinions &#038; analysis<\/p>\n<\/p><\/div>\n<div>\n<p>Curated lifestyle privileges &#038; offers<\/p>\n<\/div>\n<\/div>\n<\/section>\n<\/div>\n<\/section>\n<\/div>\n<p> Swapnil Deshpande <br \/><a href=\"https:\/\/www.cnbctv18.com\/business\/antara-senior-care-india-elder-care-business-tara-singh-vachani-19817341.htm\" class=\"button purchase\" rel=\"nofollow noopener\" target=\"_blank\">Read More<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Home Business News From stigma to scale: How Antara is building India\u2019s senior-care ecosystem As attitudes towards ageing shift in post-pandemic India, Antara Senior Care is carving out a multi-vertical elder-care platform spanning senior living, care homes and health products. In a conversation with CNBC-TV18, Executive Chairperson Tara Singh Vachani outlines how rising longevity, changing<\/p>\n","protected":false},"author":1,"featured_media":884744,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[22558,41794],"tags":[11531,44520],"class_list":{"0":"post-884743","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-scale","8":"category-stigma","9":"tag-scale","10":"tag-stigma"},"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/posts\/884743","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/comments?post=884743"}],"version-history":[{"count":0,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/posts\/884743\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/media\/884744"}],"wp:attachment":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/media?parent=884743"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/categories?post=884743"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/tags?post=884743"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}