\n\tThe Abu Dhabi-based fund aims to \u201chelp advance Abu Dhabi\u2019s vision of becoming a global hub for creative industries and next-generation content innovation,\u201d the companies said in a statement.<\/p>\n
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\n\t\t\tPopular on Variety\t\t<\/h3>\n<\/p><\/div>\n
\n\tSet up in 2024, Guggenheim Brothers Media is led by Dillon Lawson-Johnston and Criswell Fiordalis, who have previous experience at UTA, Anonymous Content, Lionsgate, Hello Sunshine and Webtoon. They have targeted early-to-growth creator-led companies such as Los Angeles-based digital comedy production outfit\u00a0Stapleview and The Lighthouse, a U.S. studio and campus designed specifically for creators\u00a0that is part of the portfolio of Whaler Group, an independent company that develops influencers and other content personalities.<\/p>\n
\n\tFiordalis will be speaking at the 1 Billion Follower Summit in Dubai this week that will be attended by roughly 15,000 content creators and will feature 500 speakers.<\/p>\n
\n\t\u201cInvestment in the creator economy is shifting from individual content bets to scalable companies and infrastructure,\u201d the statement said. \u201cAbu Dhabi\u2019s combination of long-term institutional capital and integrated media ecosystem positions it as a strategic global base for this next wave of media and creator-tech growth.\u201d<\/p>\n
\n\tIn recent years, Abu Dhabi has been stepping up efforts to become a global media and entertainment industry hub as part of a drive to diversify its oil-based economy.<\/p>\n
\n\tThe oil-rich capital of the United Arab Emirates is positioning itself as one of the world\u2019s fastest-growing media markets thanks to its Yas Creative Hub, a more than 60-acre space located on Abu Dhabi\u2019s artificial Yas Island, which is a tourist attraction. The state-of-the art complex for the media and entertainment industry has attracted hundreds of companies including CNN, Ubisoft and National Geographic. <\/p>\n
\n\t\u201cWe are thrilled to partner with Ethmar International Holding to advance our shared mission of supporting the early-stage creative companies shaping the future of culture from Abu Dhabi to the world,\u201d said Lawson-Johnston and Fiordalis in the statement. \u201cEIH brings the scale, ambition and long-term strategic vision this sector needs, and together we aim to build the destination platform for the world\u2019s emerging creative businesses.\u201d<\/p>\n<\/div>\n
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\n Nvivarelli<\/p>\n","protected":false},"excerpt":{"rendered":"U.S. firm Guggenheim Brothers Media has forged a strategic partnership with Abu Dhabi investment company Ethmar International Holding to launch a multi-million dollar fund focused on media and entertainment in the digital\u00a0content creation space. The Abu Dhabi-based fund aims to \u201chelp advance Abu Dhabi\u2019s vision of becoming a global hub for creative industries and next-generation<\/p>\n","protected":false},"author":1,"featured_media":883490,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1798,37316,260],"tags":[136665,5914],"class_list":{"0":"post-883489","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-entertainment","8":"category-guggenheim","9":"category-investment","10":"tag-guggenheim","11":"tag-investment"},"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/posts\/883489","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/comments?post=883489"}],"version-history":[{"count":0,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/posts\/883489\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/media\/883490"}],"wp:attachment":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/media?parent=883489"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/categories?post=883489"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/tags?post=883489"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}