announced<\/a> a \u20b9325 crore ($35.9 million) investment in Sanjay Leela Bhansali\u2019s film production house, Bhansali Productions. The partnership provides Saregama exclusive music rights to all the film house\u2019s future projects, while Bhansali Productions retains complete creative control.<\/p>\nSaregama expects to hold between 28% and 49.9% of the company \u201con a fully diluted basis\u201d by 2028. The deal also gives Saregama the option to increase its stake to 51% by 2030, subject to further investment that would be determined per the transaction agreement.<\/p>\n
\u201cThis partnership underscores Saregama\u2019s strategy of aligning with India\u2019s finest creative minds while delivering long-term value to shareholders,\u201d said Avarna Jain, Vice Chairperson, Saregama India. \u201cBhansali Productions\u2019 excellence in storytelling and content creation perfectly complements our leadership in music and entertainment.\u201d<\/p>\n
\u201cFor me, powerful and meaningful cinema requires time, trust, and a deep respect for the process,\u201d said Sanjay Leela Bhansali, Founder, Bhansali Productions. \u201cIn Saregama, we have found a partner that understands this philosophy. We share a deep respect for art, music, and storytelling that is both grounded in tradition and resonates with audiences across generations.\u201d<\/h4>\n
As part of Saregama\u2019s broader content strategy, the company will gradually streamline its in-house film production activities within the next couple of years, focusing on strategic partnerships.<\/p>\n
These funds will help Bhansali Productions significantly augment its content slate across formats, upping its game as a world-class studio while retaining all of its IP going forward.<\/p>\n
According to the RPSG Group, the structure of the partnership guarantees Saregama a steady stream of film music, eliminating competitive bidding, and securing long-term market share in new music and controlling acquisition costs.<\/p>\n<\/section><\/div>\n
Read More<\/a>
\n Augustine Byron<\/p>\n","protected":false},"excerpt":{"rendered":"Photo Credit: Saregama + Bhansali Productions Saregama India gains a 28% stake in Bhansali Productions in a $36 million investment that includes exclusive music rights to all its future projects. Music label and entertainment company Saregama India, part of the RPSG Group, has announced a \u20b9325 crore ($35.9 million) investment in Sanjay Leela Bhansali\u2019s film<\/p>\n","protected":false},"author":1,"featured_media":880550,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2405,1798,147041],"tags":[9135,147040],"class_list":{"0":"post-880549","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-acquires","8":"category-entertainment","9":"category-saregama","10":"tag-acquires","11":"tag-saregama"},"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/posts\/880549","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/comments?post=880549"}],"version-history":[{"count":0,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/posts\/880549\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/media\/880550"}],"wp:attachment":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/media?parent=880549"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/categories?post=880549"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/tags?post=880549"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
![\"Entertainment](\"https:\/\/www.digitalmusicnews.com\/wp-content\/uploads\/2025\/12\/saregama-acquires-28-percent-stake-in-bhansali-productions-1024x576.png\" "\\"Entertainment\\"")
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