{"id":876246,"date":"2025-10-08T22:18:52","date_gmt":"2025-10-09T03:18:52","guid":{"rendered":"https:\/\/newsycanuse.com\/index.php\/2025\/10\/08\/the-largest-pizza-chain-in-the-world-just-rebranded-for-the-first-time-in-13-years\/"},"modified":"2025-10-08T22:18:52","modified_gmt":"2025-10-09T03:18:52","slug":"the-largest-pizza-chain-in-the-world-just-rebranded-for-the-first-time-in-13-years","status":"publish","type":"post","link":"https:\/\/newsycanuse.com\/index.php\/2025\/10\/08\/the-largest-pizza-chain-in-the-world-just-rebranded-for-the-first-time-in-13-years\/","title":{"rendered":"The Largest Pizza Chain in the World Just Rebranded for the First Time in 13 Years"},"content":{"rendered":"<div>\n<article id=\"post-388667\">\n<header class>\n<p>Domino\u2019s Pizza is changing its design and uniforms. Is it about to be Cracker Barrel-ed?<\/p>\n<\/header>\n<div>\n<div>\n<div>\n<h2>Key Takeaways<\/h2>\n<ul>\n<li>Domino\u2019s Pizza just rebranded for the first time in more than a decade. <\/li>\n<li>The pizza chain is the largest in the world in number of locations and total sales revenue.<\/li>\n<li>Country star Shaboozey is the new voice behind the pizza maker\u2019s first-ever jingle. <\/li>\n<\/ul>\n<\/div>\n<p>Domino\u2019s Pizza rebranded on Wednesday for the first time in 13 years.<\/p>\n<p>The pizza chain\u2019s refreshed look includes a new logo, pizza boxes, and \u201cmore youthful team member gear,\u201d according to a <a href=\"https:\/\/www.prnewswire.com\/news-releases\/dominos-new-craveable-brand-refresh-makes-you-say-mmm-302577234.html\">press release<\/a>. Indoor signage and menus will also reflect the new designs.<\/p>\n<p>Kate Trumbull, Domino\u2019s chief marketing officer, <a href=\"https:\/\/www.cnn.com\/2025\/10\/08\/food\/dominos-new-logo-uniforms-jingle\">told CNN<\/a> that the refresh was partially about keeping up with social media tastes and trends.<\/p>\n<p><b>Related: <\/b><a href=\"https:\/\/www.entrepreneur.com\/franchises\/this-fast-food-chain-is-betting-big-on-chicken\/498009\" rel target=\"_self\">One of America\u2019s Oldest Seafood Chains Just Got a Menu Makeover \u2014 and It\u2019s Betting Big on Chicken<\/a><\/p>\n<p>\u201cIt used to be that you could run a 30-second ad in primetime and that would be kind of all you needed to do,\u201d Trumbull said. \u201cNow, you need to catch attention in a second or two on TikTok or an Instagram Reel or YouTube, and when you have a jingle, you can get that instantly.\u201d<\/p>\n<figure><img decoding=\"async\" src=\"https:\/\/assets.entrepreneur.com\/images\/misc\/1759938962_dominos.jpg?width=1000\" alt><figcaption>Domino\u2019s<\/figcaption><\/figure>\n<p>Domino\u2019s is also adding a jingle called \u201c<a href=\"https:\/\/www.youtube.com\/watch?v=X6FX5Gf-E1A&#038;t=1s\">Dommmino\u2019s<\/a>\u201d to its marketing, sung by country musician Shaboozey. It\u2019s the pizza maker\u2019s first time having a company song in its 65 history.<\/p>\n<p>In the U.S. and abroad, Domino\u2019s <a href=\"https:\/\/pos.toasttab.com\/blog\/on-the-line\/largest-pizza-chains?srsltid=AfmBOoqABHykhPqVFkewJyIaaG8PuKXQ3MXgEcvxZVCGJ8utlH_DGRnP\">ranks No. 1<\/a> in number of locations and total sales revenue, per Toast.<\/p>\n<p>Still, it\u2019s a tough time to rebrand. Just ask Cracker Barrel or <a href=\"https:\/\/www.entrepreneur.com\/business-news\/tesla-ceo-elon-musk-jokes-about-jaguar-rebrand-on-x\/483229\" rel target=\"_self\">Jaguar<\/a>. However, so far, Domino\u2019s fans have shown themselves much more amenable to change.<\/p>\n<p><b>Related:<\/b> <a href=\"https:\/\/www.entrepreneur.com\/business-news\/cracker-barrel-is-sticking-with-its-rebranded-logo-design\/496360\" rel target=\"_self\">Cracker Barrel Is Reversing Its Rebrand, Bringing Back the \u2018Old Timer\u2019 Logo After Backlash: \u2018Proud American Institution\u2019<\/a><\/p>\n<\/p><\/div>\n<div>\n<div>\n<h2>Key Takeaways<\/h2>\n<ul>\n<li>Domino\u2019s Pizza just rebranded for the first time in more than a decade. <\/li>\n<li>The pizza chain is the largest in the world in number of locations and total sales revenue.<\/li>\n<li>Country star Shaboozey is the new voice behind the pizza maker\u2019s first-ever jingle. <\/li>\n<\/ul>\n<\/div>\n<p>Domino\u2019s Pizza rebranded on Wednesday for the first time in 13 years.<\/p>\n<p>The pizza chain\u2019s refreshed look includes a new logo, pizza boxes, and \u201cmore youthful team member gear,\u201d according to a <a href=\"https:\/\/www.prnewswire.com\/news-releases\/dominos-new-craveable-brand-refresh-makes-you-say-mmm-302577234.html\">press release<\/a>. Indoor signage and menus will also reflect the new designs.<\/p>\n<p>Kate Trumbull, Domino\u2019s chief marketing officer, <a href=\"https:\/\/www.cnn.com\/2025\/10\/08\/food\/dominos-new-logo-uniforms-jingle\">told CNN<\/a> that the refresh was partially about keeping up with social media tastes and trends.<\/p>\n<div>\n<p>\n\t\t\t\t\t\t\t\t\t\tThe rest of this article is locked.\n\t\t\t\t\t\t\t\t\t<\/p>\n<p>\n\t\t\t\t\t\t\t\t\t\tJoin Entrepreneur<span>+<\/span> today for access.\n\t\t\t\t\t\t\t\t\t<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<p><a href=\"https:\/\/www.entrepreneur.com\/business-news\/dominos-pizza-has-a-new-look-logo-uniforms-jingle\/498101\" class=\"button purchase\" rel=\"nofollow noopener\" target=\"_blank\">Read More<\/a><br \/>\n Erin Davis<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Domino\u2019s Pizza is changing its design and uniforms. Is it about to be Cracker Barrel-ed? Key Takeaways Domino\u2019s Pizza just rebranded for the first time in more than a decade. The pizza chain is the largest in the world in number of locations and total sales revenue. Country star Shaboozey is the new voice behind<\/p>\n","protected":false},"author":1,"featured_media":876247,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1537,25858],"tags":[],"class_list":{"0":"post-876246","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-largest","8":"category-pizza"},"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/posts\/876246","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/comments?post=876246"}],"version-history":[{"count":0,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/posts\/876246\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/media\/876247"}],"wp:attachment":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/media?parent=876246"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/categories?post=876246"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/tags?post=876246"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}