{"id":872506,"date":"2025-09-12T21:12:14","date_gmt":"2025-09-13T02:12:14","guid":{"rendered":"https:\/\/newsycanuse.com\/index.php\/2025\/09\/12\/when-fake-news-targets-your-company\/"},"modified":"2025-09-12T21:12:14","modified_gmt":"2025-09-13T02:12:14","slug":"when-fake-news-targets-your-company","status":"publish","type":"post","link":"https:\/\/newsycanuse.com\/index.php\/2025\/09\/12\/when-fake-news-targets-your-company\/","title":{"rendered":"When Fake News Targets Your Company"},"content":{"rendered":"<section id=\"details-section\" role=\"tabpanel\" aria-labelledby=\"#details-section\">\n        <span>September 09, 2025<\/span><\/p>\n<p>A fast-moving lie can do more damage to a company\u2019s reputation than a slow, careful truth can fix. Executives who think fake news is just a political problem are underestimating its reach and cost. <strong>Patrick Haack,<\/strong> professor of strategy and responsible management at HEC Lausanne, explains why traditional responses like silence or fact-checking aren\u2019t enough. He outlines what companies should be doing instead: building credibility in advance, monitoring for signs of virality, and enlisting outside allies to push back. It\u2019s a playbook designed not just to correct the record but to protect trust before it erodes. Haack is coauthor of the HBR article \u201c<a href=\"https:\/\/hbr.org\/2025\/09\/how-to-counter-fake-news\" target=\"_blank\" rel=\"noopener\">How to Counter Fake News<\/a>.\u201d<\/p>\n<\/section>\n<p><a href=\"https:\/\/hbr.org\/podcast\/2025\/09\/when-fake-news-targets-your-company\" class=\"button purchase\" rel=\"nofollow noopener\" target=\"_blank\">Read More<\/a><br \/>\n Lawanda Kazmierczak<\/p>\n","protected":false},"excerpt":{"rendered":"<p>September 09, 2025 A fast-moving lie can do more damage to a company\u2019s reputation than a slow, careful truth can fix. Executives who think fake news is just a political problem are underestimating its reach and cost. Patrick Haack, professor of strategy and responsible management at HEC Lausanne, explains why traditional responses like silence or<\/p>\n","protected":false},"author":1,"featured_media":872507,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[147,4695],"tags":[],"class_list":{"0":"post-872506","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-company","8":"category-targets"},"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/posts\/872506","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/comments?post=872506"}],"version-history":[{"count":0,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/posts\/872506\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/media\/872507"}],"wp:attachment":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/media?parent=872506"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/categories?post=872506"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/tags?post=872506"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}