{"id":864888,"date":"2025-08-14T21:05:21","date_gmt":"2025-08-15T02:05:21","guid":{"rendered":"https:\/\/newsycanuse.com\/index.php\/2025\/08\/14\/the-walt-disney-company-grammarly-and-intuit-mailchimp-are-2025-digiday-technology-awards-winners\/"},"modified":"2025-08-14T21:05:21","modified_gmt":"2025-08-15T02:05:21","slug":"the-walt-disney-company-grammarly-and-intuit-mailchimp-are-2025-digiday-technology-awards-winners","status":"publish","type":"post","link":"https:\/\/newsycanuse.com\/index.php\/2025\/08\/14\/the-walt-disney-company-grammarly-and-intuit-mailchimp-are-2025-digiday-technology-awards-winners\/","title":{"rendered":"The Walt Disney Company, Grammarly and Intuit Mailchimp are 2025 Digiday Technology Awards winners"},"content":{"rendered":"
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By Digiday Awards<\/a><\/span> \u00a0\u2022\u00a0 August 12, 2025<\/span> \u00a0\u2022<\/p>\n<\/div>\n

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This year\u2019s Digiday Technology Awards celebrate companies that are embracing AI and automation tools to enhance personalized experiences, enable precise targeting and drive performance across platforms and channels. Winners are also integrating advanced e-commerce technologies and focusing on measurement and analytics solutions that unveil deeper performance tracking.<\/p>\n

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In the new Best Video Advertising Platform category, Disney Advertising is recognized for leading advertising sales and integrated marketing for The Walt Disney Company\u2019s expansive entertainment and sports portfolio. In October 2024, Disney reached a major milestone by consolidating Hulu and Disney+ into one ad platform, the Disney Ad Server, which now powers over 200 billion impressions annually and contributes 77% of total ad revenue. The company also drove innovation with tools like Disney eXperience Composer, which doubled engagement on Disney+ interactive formats, Magic Words for contextual keyword targeting and YODA for yield optimization. These advancements have delivered measurable impact for advertisers, strengthened Disney\u2019s leadership in the market and underscored its commitment to pairing cutting-edge technology with premium storytelling to shape the future of video advertising.<\/p>\n

Grammarly claimed the winner\u2019s spot in the Best Customer Data Platform after working with Hightouch. For Grammarly, a widely used AI writing assistant serving over 40 million people and 50,000 organizations, personalized engagement is critical to driving user retention and growth. Grammarly leveraged Hightouch\u2019s composable CDP with Databricks to unify and activate customer and conversion data across both paid media and lifecycle channels. By underpinning the company\u2019s entire marketing funnel, Hightouch has enabled Grammarly to scale personalization, enhance efficiency and drive measurable gains, reinforcing the value of integrated, data-driven marketing in competitive digital environments.<\/p>\n<\/div>\n

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In the Best Personalization & A\/B Testing Platform category, Intuit Mailchimp earned the win. Built for growing and mid-sized businesses, the platform enables personalized outreach through tools like segmentation, send time optimization, SMS integration and automated workflows. For CHANI, a platform dedicated to connecting ancient astrology with modern life through personalized guidance and curated products, Mailchimp\u2019s capabilities offered a way to merge community connection with targeted digital engagement, fostering self-discovery and customer loyalty. By using Mailchimp\u2019s suite of tools, CHANI achieved high open rates and delivered relevant, timely messaging to distinct audience segments, capturing valuable customer data and driving conversions.<\/p>\n

Explore all the 2025 Digiday Technology Awards winners below.<\/p>\n

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Best Affiliate Marketing Platform<\/strong>
Carhartt achieves outstanding revenue growth with impact.com<\/p>\n

Best AI Platform <\/strong>
How Known Built an \u201cIron Man Suit\u201d for Its Clients<\/p>\n<\/div>\n

Best AI Tool<\/strong>
Digital Culture Group \u2013 Launch of AI-Powered Platform, ARI<\/p>\n

Best Attribution Tool<\/strong>
Harvest\u2122, Good Apple<\/p>\n

Best Automation Tools and\/or Platform<\/strong>
Sports Engine: AI Creativity at the Speed of Sport<\/p>\n

Best Buy-Side Programmatic Platform<\/strong>
BlockBoard\u2019s DSP Solves CVT\u2019s Fraud & Waste Issues<\/p>\n

Best Content Creation Platform<\/strong>
Celtra\u2019s Creative Automation<\/p>\n

Best Content Management System<\/strong>
Orangetheory\u2019s web transformation with Webflow<\/p>\n

Best Content Marketing Platform<\/strong>
Pushly + Future: Future looks brighter with Pushly<\/p>\n

Best Cookieless Identification Technology<\/strong>
Nexxen Discovery \u2013 Smarter Signals, Cookieless Future<\/p>\n

Best Customer Data Platform<\/strong>
Grammarly & Hightouch \u2013 Personalization at Scale<\/p>\n

Best Data Lead<\/strong>
Vision Insights lead Data Scientist, Erin Davison<\/p>\n

Best Data Management Platform<\/strong>
Freestar and Audigent Unlock Revenue for Publishers With Curation<\/p>\n

Best Data Team<\/strong>
Canela Media\u2019s Data Science Team<\/p>\n

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Best Digital Out-of-Home Advertising Technology \u2013 NEW<\/strong>
OUTFRONT QRad: Interactive, Real-Time DOOH Content Control<\/p>\n

Best E-Commerce Technology<\/strong>
Lexus Build Tool \u2013 Where Craft Meets Configurator<\/p>\n<\/div>\n

Best Event Platform \u2013 NEW<\/strong>
USC uses Cvent to keep its students engaged & connected<\/p>\n

Best In-Store Technology<\/strong>
NCR Voyix helps TXB with Self-Checkout Platform<\/p>\n

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Best Influencer Marketing Platform<\/strong>
Later: Transforming Social Commerce with MarTech Innovation<\/p>\n

Best Interactive Content Platform \u2013 NEW<\/strong>
Celtra\u2019s Creative Enablement<\/p>\n<\/div>\n

Best Location Data Platform<\/strong>
Locala \u2013 Driving Luxury Boutique Visits for IWC<\/p>\n

Best Marketing Analytics Platform<\/strong>
Arima: A Breakthrough Synthetic Data Marketing Analytics Platform<\/p>\n

Best Marketing Automation Platform<\/strong>
CBS Grows Engagement with Admiral\u2019s VRM Marketing Automation<\/p>\n

Best Measurement Solution<\/strong>
Nothbeam\u2019s C+Ve Attribution Model Redefining Measurement<\/p>\n

Best Mobile Marketing Platform<\/strong>
Attentive & Marleylilly \u2013 AI-Driven Mobile Marketing Success<\/p>\n

Best Monetization Platform for Publishers<\/strong>
Pubcircle by Axis<\/p>\n

Best Native Advertising Platform<\/strong>
Smartly & The Times \u2013 Creative Automation for Subscriptions<\/p>\n

Best Partner Clean Room<\/strong>
myGaru telecom-driven data clean room<\/p>\n

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Best Personalization & A\/B Testing Platform<\/strong>
How CHANI Used Intuit Mailchimp to Drive 110% Revenue Growth<\/p>\n

Best Sales Enablement Platform \u2013 NEW<\/strong>
Spectrum Reach Architect<\/p>\n<\/div>\n

Best Sell-Side Programmatic Platform<\/strong>
EX\u2024CO\u2019s Online Video Platform for The Autopian<\/p>\n

Best SEO Platform \u2013 NEW<\/strong>
Chatmeter<\/p>\n

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Best Subscription Platform<\/strong>
Subtext Powers Subscriber Engagement via SMS Platform<\/p>\n

Best Sustainable Platform<\/strong>
Ocient Powers Precision Reporting for CTV at Beachfront<\/p>\n<\/div>\n

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Best Video Advertising Platform \u2013 NEW<\/strong>
The Walt Disney Company \u2013 The Disney Advertising Platform<\/p>\n

Best Video Management Platform<\/strong>
The Vesper Platform by Endeavor Streaming<\/p>\n<\/div>\n

Technology<\/strong> Founder of the Year<\/strong>
Harshit Jain MD nudges the future of healthcare forward<\/p>\n

Interested in entering the Digiday Technology Awards?\u00a0Sign up<\/a>\u00a0to receive deadline reminders, entry tips, category recommendations and more.<\/em><\/p>\n<\/div><\/div>\n

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\n More in Awards<\/span>
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\n Equativ, Contentful and Yahoo are among this year\u2019s Digiday Technology Awards finalists <\/a>
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This year\u2019s finalists for the Digiday Technology Awards reflect the rapid evolution of digital marketing, where AI-powered personalization, omnichannel programmatic strategies and privacy-first approaches are driving innovation. As regulations grow more strict, companies are prioritizing data compliance while exploring advanced identification tools in a changing ID environment. Strategic partnerships and integrations have also emerged as [\u2026]<\/p>\n<\/p><\/div>\n<\/div>\n

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\n ButcherBox, Macmillan Publishers and Hopper are among the 2025 Future Leader Awards winners <\/a>
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The Future Leader Awards, presented by Digiday, Glossy, Modern Retail and WorkLife, honor the next generation of leaders leaving their mark in their industry, with 10 years of experience or less. The winners demonstrated an ability to innovate and execute creative strategies that push their respective companies forward. They also have strong leadership qualities that [\u2026]<\/p>\n<\/p><\/div>\n<\/div>\n

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\n T Brand Studio, Dagne Dover and ShopMy are shortlisted for the 2025 Future Leader Awards <\/a>
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The Future Leader Awards, presented by Digiday, Glossy, Modern Retail and WorkLife, recognize the next generation of leaders making a big impact in their industry, with 10 years of experience or less.\u00a0 This year\u2019s finalists stand out for their bold innovation, measurable impact and deep connection to the audiences they serve. Each has harnessed data [\u2026]<\/p>\n<\/p><\/div>\n<\/div><\/div>\n<\/p><\/div>\n<\/div>\n

Read More<\/a>
\n Digiday Awards<\/p>\n","protected":false},"excerpt":{"rendered":"

By Digiday Awards \u00a0\u2022\u00a0 August 12, 2025 \u00a0\u2022 This year\u2019s Digiday Technology Awards celebrate companies that are embracing AI and automation tools to enhance personalized experiences, enable precise targeting and drive performance across platforms and channels. Winners are also integrating advanced e-commerce technologies and focusing on measurement and analytics solutions that unveil deeper performance tracking.<\/p>\n","protected":false},"author":1,"featured_media":864889,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[147,333,46],"tags":[],"class_list":{"0":"post-864888","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-company","8":"category-disney","9":"category-technology"},"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/posts\/864888","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/comments?post=864888"}],"version-history":[{"count":0,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/posts\/864888\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/media\/864889"}],"wp:attachment":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/media?parent=864888"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/categories?post=864888"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/tags?post=864888"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}