{"id":864163,"date":"2025-07-22T02:13:19","date_gmt":"2025-07-22T07:13:19","guid":{"rendered":"https:\/\/newsycanuse.com\/index.php\/2025\/07\/22\/apple-brings-back-quirky-theres-more-to-iphone-british-campaign\/"},"modified":"2025-07-22T02:13:19","modified_gmt":"2025-07-22T07:13:19","slug":"apple-brings-back-quirky-theres-more-to-iphone-british-campaign","status":"publish","type":"post","link":"https:\/\/newsycanuse.com\/index.php\/2025\/07\/22\/apple-brings-back-quirky-theres-more-to-iphone-british-campaign\/","title":{"rendered":"Apple brings back quirky \u2018There\u2019s more to iPhone\u2019 British campaign"},"content":{"rendered":"<div>\n<figure>\n\t<img width=\"1600\" height=\"800\" src=\"https:\/\/9to5mac.com\/wp-content\/uploads\/sites\/6\/2025\/05\/iphone-apple-uk.jpg?quality=82&#038;strip=all&#038;w=1600\" alt  decoding=\"async\" fetchpriority=\"high\"><\/figure>\n<p>A <a href=\"https:\/\/9to5mac.com\/2019\/03\/16\/theres-more-to-iphone-videos\/\">few years ago<\/a>, Apple published a series of short videos on its British YouTube channel that were very different from the company\u2019s usual campaigns. Now, the company is at it again, with a new set of futuristic and oddly hypnotic ads.<\/p>\n<p>The new videos first <a href=\"https:\/\/x.com\/avstorm\/status\/1924422422943424984\">popped up<\/a> on X a few days ago, and now they have been published on the Apple UK official YouTube Channel.<\/p>\n<p>They promote App Store security system, the iPhone\u2019s Ceramic Shield toughness, the relatively new Stolen Device Protection feature, and Find My as a parental control tool.<\/p>\n<p>They are all just a few seconds long, but their motion and sound design give it a very Apple-esque personality.<\/p>\n<h2 id=\"h-app-store\">App Store<\/h2>\n<figure>\n<p>\n<iframe id=\"post-youtube-video-1\" title=\"iPhone | App Store | Apple\" width=\"500\" height=\"281\" data-src=\"https:\/\/www.youtube.com\/embed\/dyXqDm4Exwg?feature=oembed&#038;rel=0&#038;enablejsapi=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/p>\n<\/figure>\n<blockquote>\n<p>Scanned for safety and security. Discover more about how Apple guidelines for the App Store are designed to keep your iPhone secure.<\/p>\n<\/blockquote>\n<h2 id=\"h-ceramic-shield\">Ceramic Shield<\/h2>\n<figure>\n<p>\n<iframe id=\"post-youtube-video-2\" title=\"iPhone | Ceramic Shield | Apple\" width=\"500\" height=\"281\" data-src=\"https:\/\/www.youtube.com\/embed\/Rh-s5CtbASw?feature=oembed&#038;rel=0&#038;enablejsapi=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/p>\n<\/figure>\n<blockquote>\n<p>Whatever life throws at you, iPhone is built to last. Discover more about iPhone\u2019s durable design.<\/p>\n<\/blockquote>\n<h2 id=\"h-stolen-device-protection\">Stolen Device Protection<\/h2>\n<figure>\n<p>\n<iframe id=\"post-youtube-video-3\" title=\"iPhone | Stolen Device Protection | Apple\" width=\"500\" height=\"281\" data-src=\"https:\/\/www.youtube.com\/embed\/FcIFvzP8-mg?feature=oembed&#038;rel=0&#038;enablejsapi=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/p>\n<\/figure>\n<blockquote>\n<p>It\u2019s in our design. Discover the extra security measures that are built-in to iPhone.<\/p>\n<\/blockquote>\n<h2 id=\"h-find-my\">Find My<\/h2>\n<figure>\n<p>\n<iframe id=\"post-youtube-video-4\" title=\"iPhone | Find My | Apple\" width=\"500\" height=\"281\" data-src=\"https:\/\/www.youtube.com\/embed\/S5BXmfQfqlY?feature=oembed&#038;rel=0&#038;enablejsapi=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/p>\n<\/figure>\n<blockquote>\n<p>Know they\u2019re there, before you even have to ask. Discover more about built-in iPhone features designed for families<\/p>\n<\/blockquote>\n<p>Do you have a favo(u)rite? Are they too weird for you? Let us know in the comments.<\/p>\n<p>\n\t\t<a target=\"_blank\" rel=\"nofollow\" href=\"https:\/\/news.google.com\/publications\/CAAqBggKMLOFATDAGg?hl=en-US&#038;gl=US&#038;ceid=US:en\"><br \/>\n\t\t\t<em>Add 9to5Mac to your Google News feed.<\/em>\u00a0<br \/>\n\t\t\t\t\t<\/a>\n\t<\/p>\n<div>\n<p><em>FTC: We use income earning auto affiliate links.<\/em> <a href=\"https:\/\/9to5mac.com\/about\/#affiliate\">More.<\/a><\/p>\n<\/div><\/div>\n<p><a href=\"https:\/\/9to5mac.com\/2025\/05\/23\/apple-theres-more-to-iphone-british-campaign\/\" class=\"button purchase\" rel=\"nofollow noopener\" target=\"_blank\">Read More<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>A few years ago, Apple published a series of short videos on its British YouTube channel that were very different from the company\u2019s usual campaigns. Now, the company is at it again, with a new set of futuristic and oddly hypnotic ads. The new videos first popped up on X a few days ago, and [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":864164,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[376,1177,104640],"tags":[],"class_list":{"0":"post-864163","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-apple","8":"category-brings","9":"category-youtube-videos"},"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/posts\/864163","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/comments?post=864163"}],"version-history":[{"count":0,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/posts\/864163\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/media\/864164"}],"wp:attachment":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/media?parent=864163"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/categories?post=864163"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/tags?post=864163"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}