{"id":862550,"date":"2025-07-14T21:14:32","date_gmt":"2025-07-15T02:14:32","guid":{"rendered":"https:\/\/newsycanuse.com\/index.php\/2025\/07\/14\/k-o-gets-real-about-the-harsh-truths-of-the-music-industry-you-get-used-if-you-are-useful\/"},"modified":"2025-07-14T21:14:32","modified_gmt":"2025-07-15T02:14:32","slug":"k-o-gets-real-about-the-harsh-truths-of-the-music-industry-you-get-used-if-you-are-useful","status":"publish","type":"post","link":"https:\/\/newsycanuse.com\/index.php\/2025\/07\/14\/k-o-gets-real-about-the-harsh-truths-of-the-music-industry-you-get-used-if-you-are-useful\/","title":{"rendered":"K.O Gets Real About The Harsh Truths Of The Music Industry: \u201cYou Get Used if You Are Useful\u201d"},"content":{"rendered":"<div role=\"main\" id=\"content\">\n<article id=\"the-post\">\n<div>\n<figure><img width=\"650\" height=\"350\" src=\"https:\/\/sahiphopmag.co.za\/wp-content\/uploads\/2025\/06\/K.O-9.png\" alt data-main-img=\"1\" decoding=\"async\" fetchpriority=\"high\"  ><\/figure>\n<\/div>\n<div>\n<p><strong>K.O Gets Real About The Harsh Truths Of The Music Industry: \u201cYou Get Used If You Are Useful.\u201d South African rap legend K.O has never been one to mince his words, and in a candid interview with <em><a href=\"https:\/\/frontpage.co.za\/a-lifetime-of-lessons-worth-learning-inside-the-mind-of-hip-hops-big-brother-k-o\/?mcp_token=eyJwaWQiOjMxMTcyNTMsInNpZCI6MTMwMTYxNjU3NywiYXgiOiI2NDA0MTg2Yzg3NTkzZjc4OTFlZWQzNGJkMmQxMDVmYyIsInRzIjoxNzUwODYyMjE1LCJleHAiOjE3NTMyODE0MTV9.tSrrTae2obreilcAEHYYoT9FToSBGiFFrwc2PALauCM&#038;fbclid=PAQ0xDSwLI6PJleHRuA2FlbQIxMAABp6AArfCmzI3evrPf4jyfZFw07ey4V0-AlmFnXvD2fgiDrc_WPH2zji3LJmCE_aem_ZTUGwbE5uTONY9h4p-OMZw\">FrontPage Magazine<\/a><\/em>, the \u201cSETE\u201d hitmaker pulled back the curtain on one of the hardest lessons he\u2019s learned in his storied career: trust, in the entertainment industry, is a fragile illusion. <\/strong><\/p>\n<figure><a href=\"https:\/\/sahiphopmag.co.za\/wp-content\/uploads\/2025\/06\/K.O-8.png\"><img loading=\"lazy\" decoding=\"async\" width=\"650\" height=\"350\" src=\"https:\/\/sahiphopmag.co.za\/wp-content\/uploads\/2025\/06\/K.O-8.png\" alt  ><\/a><figcaption>K.O Gets Real About The Harsh Truths Of The Music Industry: \u201cYou Get Used if You Are Useful\u201d<\/figcaption><\/figure>\n<p>Reflecting on his years in the game,<a href=\"https:\/\/sahiphopmag.co.za\/2025\/06\/k-o-explains-why-phara-city-packs-a-punch-with-just-14-tracks\/\"> K.O<\/a> revealed a sobering realisation that has shaped his perspective and approach to the business side of music. <\/p>\n<p><em>\u201cOne of the lessons I\u2019ve learned through the years is something I grasped on a social level: there are no friends in the entertainment industry, if I may put it mildly,\u201d <\/em>he shared. <\/p>\n<p>In an industry often glamorised by flashing lights and high-profile collaborations, K.O highlighted a darker undercurrent: transactional relationships disguised as friendship. <\/p>\n<p><em>\u201cA lot of people who come around you are either looking for a favour or to use you for whatever they want to get, and then once they no longer need you, they push you to the side.\u201d <\/em><\/p>\n<p>The <em>Skhanda World<\/em> boss admitted to once pouring his energy into building authentic connections with peers, only to be met with disappointment and betrayal. <\/p>\n<p><em>\u201cI invested a lot of time trying to build genuine bonds with people, but unfortunately, it just ends up being a toxic situation with lots of disappointments and whatnot.\u201d <\/em><\/p>\n<p>For K.O, these hard-earned lessons have led to a shift in mindset, one that prioritises self-preservation over blind loyalty. He acknowledged that the entertainment industry operates more like a business machine than a community. <\/p>\n<p><em>\u201cLittle things like that and understanding that this is a business and that you get used if you are useful and then when you are useless, you get discarded.\u201d <\/em><\/p>\n<p>His honesty strikes a chord not only with aspiring artists but also with fans who often see only the polished exterior of celebrity life.<\/p>\n<\/p><\/div>\n<div>\n<p><a href=\"https:\/\/sahiphopmag.co.za\/author\/clive48631\/\"><br \/>\n\t\t\t\t\t\t\t<img loading=\"lazy\" alt=\"Photo of Clive Banda\" src=\"https:\/\/secure.gravatar.com\/avatar\/dc5f736b8372fbe54b0557621ec0d63c8d0665bc7a85f8133facc0ba6cef1e80?s=180&#038;d=wp_user_avatar&#038;r=g\"  height=\"180\" width=\"180\" decoding=\"async\">\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/p>\n<\/p><\/div>\n<\/div>\n<p> Clive Banda<br \/><a href=\"https:\/\/sahiphopmag.co.za\/2025\/06\/k-o-gets-real-about-the-harsh-truths-of-the-music-industry-you-get-used-if-you-are-useful\/\" class=\"button purchase\" rel=\"nofollow noopener\" target=\"_blank\">Read More<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>K.O Gets Real About The Harsh Truths Of The Music Industry: \u201cYou Get Used If You Are Useful.\u201d South African rap legend K.O has never been one to mince his words, and in a candid interview with FrontPage Magazine , the \u201cSETE\u201d hitmaker pulled back the curtain on one of the hardest lessons he\u2019s learned<\/p>\n","protected":false},"author":1,"featured_media":862551,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1849,3690],"tags":[5438,13309],"class_list":{"0":"post-862550","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-about","8":"category-harsh","9":"tag-about","10":"tag-harsh"},"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/posts\/862550","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/comments?post=862550"}],"version-history":[{"count":0,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/posts\/862550\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/media\/862551"}],"wp:attachment":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/media?parent=862550"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/categories?post=862550"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/tags?post=862550"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}