{"id":862112,"date":"2025-07-12T22:14:18","date_gmt":"2025-07-13T03:14:18","guid":{"rendered":"https:\/\/newsycanuse.com\/index.php\/2025\/07\/12\/the-evolution-of-food-tech-and-innovations-shaping-omans-fb-landscape\/"},"modified":"2025-07-12T22:14:18","modified_gmt":"2025-07-13T03:14:18","slug":"the-evolution-of-food-tech-and-innovations-shaping-omans-fb-landscape","status":"publish","type":"post","link":"https:\/\/newsycanuse.com\/index.php\/2025\/07\/12\/the-evolution-of-food-tech-and-innovations-shaping-omans-fb-landscape\/","title":{"rendered":"The evolution of food tech and innovations shaping Oman\u2019s F&#038;B landscape"},"content":{"rendered":"<div>\n<h2><strong>The food and beverage sector in Oman took center stage on May 27 at HORECA Oman 2025 with a dynamic and insightful panel discussion titled \u201cThe Evolution of Food Tech and Innovations Shaping Oman\u2019s F&#038;B Landscape.\u201d Organized by Hospitality News Middle East, the session gathered innovators and industry leaders to explore the transformative impact of technology on Oman\u2019s evolving F&#038;B scene.<\/strong><\/h2>\n<p>The panel featured a forward-thinking lineup of experts, including Abdulaziz Al Amoudi, head of sales- East, Foodics; Mireille Aoun Kamar, founder, The Kitchen Lab by Mireille; Aankush Bhatia, founder &#038; CEO, KitchenomiKs; and Mohamed Al-Aufi, deputy general manager, Specialized Data Systems. The session was moderated by Lisa Jerejian, communications manager at Hospitality Services, co-organizer of HORECA Oman.<\/p>\n<h2><strong>Key takeaways<\/strong><\/h2>\n<h2><strong>How digital transformation is reshaping F&#038;B<\/strong><\/h2>\n<p>Panelists discussed how the rapid integration of tech solutions is streamlining operations and elevating customer experiences. From cloud-based POS systems and delivery optimization tools to customer data analytics, Al Amoudi emphasized that \u201ctechnology today is not a luxury \u2014 it\u2019s a necessity for survival and scale.\u201d<\/p>\n<h2><strong>Cloud kitchens and virtual brands <\/strong><\/h2>\n<p>Bhatia, whose cloud kitchen concept KitchenomiKs has scaled rapidly, highlighted the shift in consumer behavior toward delivery-first dining. \u201cOman\u2019s urban market is ready for agile, tech-enabled models that prioritize quality and convenience without traditional brick-and-mortar constraints,\u201d he said.<\/p>\n<h2><strong>Empowering culinary creativity through tech<\/strong><\/h2>\n<p>Aoun Kamar shared how digital platforms and tools are empowering chefs and entrepreneurs. Through The Kitchen Lab, she provides a space where culinary innovation can thrive with the support of modern tools and community-based experimentation. \u201cTechnology allows us to create, test and launch with flexibility and speed \u2014 critical for small F&#038;B entrepreneurs,\u201d she noted.<\/p>\n<h2><strong>Data: the new ingredient<\/strong><\/h2>\n<p>Al-Aufi underscored the growing role of data intelligence in optimizing inventory, forecasting trends and reducing waste. \u201cWith the right data tools, operators can make faster, smarter decisions, from sourcing to service.\u201d<\/p>\n<h2><strong>Opportunities for Oman<\/strong><\/h2>\n<p>The panel highlighted Oman\u2019s potential as a tech-forward F&#038;B destination. With increasing demand for food delivery, automation and personalized service, there\u2019s significant room for startups and established players alike to innovate. Panelists also stressed the importance of collaboration between tech providers, operators, and government regulators to foster a supportive ecosystem.<\/p>\n<h2><strong>Looking ahead<\/strong><\/h2>\n<p>From robotics in kitchens to AI-driven customer insights, the future of food service in Oman is firmly rooted in innovation. As the industry evolves, the message from panelists was clear: those who embrace digital transformation today will lead the F&#038;B market tomorrow.<\/p>\n<p><u><span><span><img loading=\"lazy\" decoding=\"async\" class src=\"https:\/\/e7.pngegg.com\/pngimages\/60\/327\/png-clipart-globe-world-computer-icons-website-miscellaneous-text-thumbnail.png\" alt=\"Website Icon png images | PNGEgg\" width=\"21\" height=\"21\"><a href=\"https:\/\/www.horecaoman.com\/\"> horecaoman.com<\/a><\/span><\/span><\/u><\/p>\n<p><u><span><span><span><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/www.tasteandflavors.com\/wp-content\/uploads\/2018\/03\/insta-100x100.png\" alt width=\"20\" height=\"20\"> <\/span><\/span><a href=\"https:\/\/www.instagram.com\/horecaoman\/?hl=en\">horecaoman<\/a>\u00a0<\/span><\/u><\/p>\n<\/p><\/div>\n<p><a href=\"https:\/\/www.hospitalitynewsmag.com\/food-tech-innovations-shaping-oman-growing-fb-sector\/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=food-tech-innovations-shaping-oman-growing-fb-sector\" class=\"button purchase\" rel=\"nofollow noopener\" target=\"_blank\">Read More<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The food and beverage sector in Oman took center stage on May 27 at HORECA Oman 2025 with a dynamic and insightful panel discussion titled \u201cThe Evolution of Food Tech and Innovations Shaping Oman\u2019s F&amp;B Landscape.\u201d Organized by Hospitality News Middle East, the session gathered innovators and industry leaders to explore the transformative impact of<\/p>\n","protected":false},"author":1,"featured_media":862113,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[23857,29367],"tags":[9301,69201],"class_list":{"0":"post-862112","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-evolution","8":"category-innovations","9":"tag-evolution","10":"tag-innovations"},"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/posts\/862112","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/comments?post=862112"}],"version-history":[{"count":0,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/posts\/862112\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/media\/862113"}],"wp:attachment":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/media?parent=862112"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/categories?post=862112"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/tags?post=862112"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}