{"id":855662,"date":"2025-06-15T00:12:31","date_gmt":"2025-06-15T05:12:31","guid":{"rendered":"https:\/\/newsycanuse.com\/index.php\/2025\/06\/15\/youtube-backs-no-fakes-act-and-expands-pilot-program-limiting-ai-generated-likenesses\/"},"modified":"2025-06-15T00:12:31","modified_gmt":"2025-06-15T05:12:31","slug":"youtube-backs-no-fakes-act-and-expands-pilot-program-limiting-ai-generated-likenesses","status":"publish","type":"post","link":"https:\/\/newsycanuse.com\/index.php\/2025\/06\/15\/youtube-backs-no-fakes-act-and-expands-pilot-program-limiting-ai-generated-likenesses\/","title":{"rendered":"YouTube Backs \u2018No Fakes Act\u2019 And Expands Pilot Program Limiting AI-Generated \u201cLikenesses\u201d"},"content":{"rendered":"<div>\n<p>\n\t<a href=\"https:\/\/deadline.com\/tag\/youtube\/\" id=\"auto-tag_youtube_1\" data-tag=\"youtube\">YouTube<\/a> came out in support of the \u201c<a href=\"https:\/\/deadline.com\/tag\/no-fakes-act\/\" id=\"auto-tag_no-fakes-act_1\" data-tag=\"no-fakes-act\">No Fakes Act<\/a>,\u201d which was <a href=\"https:\/\/deadline.com\/2025\/04\/ai-deepfakes-congress-1236364217\/\">reintroduced<\/a> by Republican and Democrat members of <a href=\"https:\/\/deadline.com\/tag\/congress\/\" id=\"auto-tag_congress_1\" data-tag=\"congress\">Congress<\/a> earlier Wednesday.<\/p>\n<p>\n\tIn a <a href=\"https:\/\/blog.youtube\/news-and-events\/youtube-supports-the-no-fakes-act\/\" rel=\"nofollow\" target=\"_blank\">blog post<\/a>, the tech giant also said it was expanding a pilot program that is designed to identify and manage AI-generated content featuring the \u201clikeness,\u201d including the face, of creators, artists, and other famous or influential figures.<\/p>\n<p>\n\t\u201cFor nearly two decades, YouTube has been at the forefront of handling rights management at scale, and we understand the importance of collaborating with partners to tackle these issues proactively,\u201d said Leslie Miller, VP Public Policy at YouTube. \u201cNow, we\u2019re applying that expertise and dedication to partnership to ensure the responsible deployment of innovative AI tools.\u201d\u00a0<\/p>\n<p>\n\tThe No Fakes Act would give individuals the right to control the use of their digital likeness, as part of an effort to limit the use of\u00a0<a href=\"https:\/\/deadline.com\/tag\/ai\/\">AI<\/a>\u00a0deepfakes and voice clones. Introduced last year, the bill failed to advance in\u00a0Congress\u00a0even with bipartisan support and changes that alleviated\u00a0<a href=\"https:\/\/deadline.com\/2024\/05\/ai-deepfakes-senate-bill-hollywood-1235899967\/\">First Amendment worries<\/a>.<\/p>\n<div data-pmc-adm-ad-id=\"1234771711\">\n<h3>\n\t\t\tWatch on Deadline\t\t<\/h3>\n<\/p><\/div>\n<p>\n\tAs AI has exploded, and Google and other tech giants commit hundreds of billions of dollars to enhancing their capabilities, ethical questions have emerged for creator-based communities like YouTube. The company said at its last \u201cMade On YouTube\u201d event, a major annual gathering for creators, that it was enhancing safeguards designed to prevent the misuse of AI. <\/p>\n<p>\n\tThe No Fakes Act legislation is sponsored in the Senate by Sen. Marsha Blackburn (R-TN), Sen. Chris Coons (D-DE), Sen. Thom Tillis (R-NC) and Sen. Amy Klobuchar (D-MN). In the House, the sponsors are Rep. Maria Elvira Salazar (R-FL), Rep. Madeleine Dean (D-PA), Rep. Nathaniel Moran (R-TX) and Rep. Becca Balint (D-VT).<\/p>\n<p>\n\tYouTube\u2019s Miller thanked the Senators and Representatives and said their proposed legislation is \u201cconsistent with our ongoing efforts to protect creators and viewers, and reflects our commitment to shaping a future where AI is used responsibly.\u201d<\/p>\n<\/div>\n<p><a href=\"https:\/\/deadline.com\/2025\/04\/youtube-backs-no-fakes-act-ai-generated-likenesses-1236364729\/\" class=\"button purchase\" rel=\"nofollow noopener\" target=\"_blank\">Read More<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>YouTube came out in support of the \u201cNo Fakes Act,\u201d which was reintroduced by Republican and Democrat members of Congress earlier Wednesday. In a blog post, the tech giant also said it was expanding a pilot program that is designed to identify and manage AI-generated content featuring the \u201clikeness,\u201d including the face, of creators, artists, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":855663,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4189,49,104640],"tags":[],"class_list":{"0":"post-855662","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-backs","8":"category-youtube","9":"category-youtube-videos"},"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/posts\/855662","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/comments?post=855662"}],"version-history":[{"count":0,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/posts\/855662\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/media\/855663"}],"wp:attachment":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/media?parent=855662"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/categories?post=855662"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/tags?post=855662"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}