{"id":853201,"date":"2025-06-03T22:12:42","date_gmt":"2025-06-04T03:12:42","guid":{"rendered":"https:\/\/newsycanuse.com\/index.php\/2025\/06\/03\/team-vitality-boosts-sponsorship-portfolio-with-nescafe-partnership\/"},"modified":"2025-06-03T22:12:42","modified_gmt":"2025-06-04T03:12:42","slug":"team-vitality-boosts-sponsorship-portfolio-with-nescafe-partnership","status":"publish","type":"post","link":"https:\/\/newsycanuse.com\/index.php\/2025\/06\/03\/team-vitality-boosts-sponsorship-portfolio-with-nescafe-partnership\/","title":{"rendered":"Team Vitality boosts sponsorship portfolio with Nescaf\u00e9 partnership"},"content":{"rendered":"
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\n April 4, 2025\n <\/p>\n<\/p><\/div>\n<\/p><\/div>\n<\/header>\n

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Image Credit: Team Vitality<\/figcaption><\/figure>\n

French esports organisation Team Vitality<\/strong> has officially teamed up with NESCAF\u00c9 LATTE <\/strong>for the 2025 season.<\/p>\n

According to a release, NESCAF\u00c9 LATTE will become the organisation\u2019s official latte coffee supplier and will launch a tailored esports campaign, including a fully digital activation.<\/p>\n

The two brands will team up for the \u201cReady to Level Up\u201d campaign, developed in collaboration with The Brand Nation. Promoted across social content, Team Vitality players will incorporate NESCAF\u00c9 products into their daily routines as a performance booster.<\/p>\n

Founded in 2013, Team Vitality is one of the biggest esports organisations in Europe. With competing teams across 11 different game titles, including the likes of League of Legends, VALORANT, and Counter-Strike 2. Chess is the latest title to be added to Team Vitality\u2019s roster with the pick up of Grandmaster Maxime Vachier-Lagrave<\/a>, following the inclusion of the board game in the upcoming 2025 Esports World Cup<\/a>.<\/p>\n

With this partnership, Team Vitality further extends in portfolio of partners, hitting a total of 15 partners, including Ben & Jerry\u2019s Magnum, Skin.Club, supermarket chain\u00a0ALDI<\/a>, KIA<\/a>, hummel, and Trade.it<\/a>, among others. Earlier this year, the French team secured a two-year deal with ASUS\u2019 gaming-focused brand Republic of Gamers (ROG)<\/a>.<\/p>\n

Nicolas Maurer, CEO of Team Vitality<\/strong>, commented on the deal: \u201cWelcoming NESCAF\u00c9 LATTE to Team Vitality is a fantastic development for both the club and our broader ecosystem. <\/p>\n

\u201cThis partnership showcases our ability to support household names in exploring new opportunities, offering tailored solutions that engage a young, passionate audience. Together, we\u2019ll unlock the full potential of esports as a dynamic platform for engagement and innovation for the world\u2019s biggest brands.\u201d<\/p>\n<\/p><\/div>\n

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Davide Xu is a freelance writer for ESI. With a background in finance and a deep passion for competitive gaming, he loves breaking down anything about the industry, from the latest investments to the teams’ competitive performances, especially when it comes to League of Legends.<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<\/div>\n

Davide Xu
Read More<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Last Updated On April 4, 2025 Image Credit: Team Vitality French esports organisation Team Vitality has officially teamed up with NESCAF\u00c9 LATTE for the 2025 season. According to a release, NESCAF\u00c9 LATTE will become the organisation\u2019s official latte coffee supplier and will launch a tailored esports campaign, including a fully digital activation. The two brands<\/p>\n","protected":false},"author":1,"featured_media":853202,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[24646,98449],"tags":[12545,105847],"class_list":{"0":"post-853201","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-boosts","8":"category-vitality","9":"tag-boosts","10":"tag-vitality"},"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/posts\/853201","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/comments?post=853201"}],"version-history":[{"count":0,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/posts\/853201\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/media\/853202"}],"wp:attachment":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/media?parent=853201"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/categories?post=853201"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/tags?post=853201"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}