{"id":825197,"date":"2025-02-07T13:11:55","date_gmt":"2025-02-07T19:11:55","guid":{"rendered":"https:\/\/newsycanuse.com\/index.php\/2025\/02\/07\/sega-reports-drop-in-revenues-amid-sonic-series-successes\/"},"modified":"2025-02-07T13:11:55","modified_gmt":"2025-02-07T19:11:55","slug":"sega-reports-drop-in-revenues-amid-sonic-series-successes","status":"publish","type":"post","link":"https:\/\/newsycanuse.com\/index.php\/2025\/02\/07\/sega-reports-drop-in-revenues-amid-sonic-series-successes\/","title":{"rendered":"SEGA Reports Drop In Revenues Amid Sonic Series Successes"},"content":{"rendered":"<p>Entertainment <\/p>\n<div id=\"body\">\n<article id=\"article\">\n<header>\n<section>\n<p>Sonic X Shadow and Sonic 3 movie bring results<\/p>\n<\/section>\n<\/header>\n<div>\n<section>\n<figure><a title=\"Sega Log at Gamescom 2024\" href=\"https:\/\/images.nintendolife.com\/028f83d7294f5\/sega-log-at-gamescom-2024.large.jpg\"><img loading=\"lazy\" decoding=\"async\"   src=\"https:\/\/images.nintendolife.com\/028f83d7294f5\/sega-log-at-gamescom-2024.900x.jpg\" width=\"900\" height=\"600\" alt=\"Entertainment Sega Log at Gamescom 2024\"><\/a><figcaption><em>Image: Zion Grassl \/ Nintendo Life<\/em><\/figcaption><\/figure>\n<p>Sega Sammy has published its <a href=\"https:\/\/www.segasammy.co.jp\/cms\/wp-content\/uploads\/pdf\/en\/ir\/20250207_q3_presentation_e.pdf\">Q3 2024\/25 financial results<\/a>, which cover up to 31st December 2024, and it shows mixed results for the company (via <a href=\"http:\/\/gamesindustry.biz\/sega-revenues-drop-8-to-21bn\">GamesIndustry.biz<\/a>).<\/p>\n<p>While the Entertainment sector has seen an 8.1% increase in net sales to \u00a5238.6 billion, its overall net sales are actually down to \u00a5322.3 billion, a decrease of 8.1% year-on-year, with operating profit down 20.8% and recurring profit down 13.9%.<\/p>\n<p>The drop can be attributed to a decline in free-to-play, which dropped to \u00a534.7 billion in revenue (compared to \u00a540.1 billion for the same period last year), and the sale of Amplitude Studios in November 2024. The French company has since become independent again following a management buyout.<\/p>\n<p><figure data-videoid=\"RLEBmcGPT2Q\" data-src=\"https:\/\/www.youtube.com\/embed\/RLEBmcGPT2Q?rel=0&#038;hd=1&#038;showinfo=0&#038;modestbranding=0&#038;autohide=1\"><iframe loading=\"lazy\" title=\"YouTube Video\" src=\"http:\/\/www.nintendolife.com\/javascript:\"'\" data-src-fallback=\"https:\/\/www.youtube-nocookie.com\/embed\/RLEBmcGPT2Q?rel=0&#038;hd=1&#038;showinfo=0&#038;modestbranding=0&#038;autohide=1\" data-src=\"https:\/\/www.youtube.com\/embed\/RLEBmcGPT2Q?rel=0&#038;hd=1&#038;showinfo=0&#038;modestbranding=0&#038;autohide=1\" data-consent=\"targeting\" type=\"text\/html\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\" width=\"890\" height=\"501\" data-src-primis=\"https:\/\/live.primis.tech\/live\/liveView.php?s=117114&#038;vp_content=embed4b2b50lsprkg&#038;schain=1.0,1!gamer.network,22392450815,1&#038;playerApiId=primis_player_float\"><\/iframe><figcaption>Subscribe to <a rel=\"noopener\" href=\"https:\/\/www.youtube.com\/nintendolife?sub_confirmation=1\">Nintendo Life<\/a> on <a rel=\"noopener\" href=\"https:\/\/www.youtube.com\/nintendolife?sub_confirmation=1\"><span>YouTube<\/span><span>795k<\/span><\/a><\/figcaption><figcaption><a title=\"Watch This Video on YouTube\" href=\"https:\/\/www.youtube.com\/watch?v=RLEBmcGPT2Q\">Watch on <strong><span><\/span> YouTube<\/strong> <span><\/span><\/a><\/figcaption><\/figure>\n<\/p>\n<p>The <a href=\"https:\/\/www.nintendolife.com\/news\/2025\/02\/segas-next-football-manager-game-has-been-cancelled\">cancellation of <strong>Football Manager 2025<\/strong><\/a> is another &#8220;loss&#8221; that has forced the company to revise its expectations for the remainder of the year.<\/p>\n<p>But it&#8217;s not all bad news, with Sega&#8217;s leading hedgehog blazing a trail for the company. <a href=\"http:\/\/www.nintendolife.com\/games\/nintendo-switch\/sonic_x_shadow_generations\">Sonic X Shadow Generations<\/a> sales have surpassed 2 million units worldwide (as of 31st December 2024), and the <strong>Sonic the Hedgehog 3<\/strong> movie has smashed box office records to be the second highest-grossing video game movie of all time, sitting at USD $460 million grossed worldwide. Atlus&#8217; Metaphor: ReFantazion, though not on Switch, has also &#8220;surpassed expectations&#8221;.<\/p>\n<p>Even with those successes, net sales expectations have now been revised to \u00a5425 billion (down 4.5% from \u00a5445 billion) and net profit is now projected to hit \u00a537.5 billion, down from \u00a539 billion. it does expect operating profit and recurring profit to both rise by March 2025, however.<\/p>\n<p>Sega does have a solid Q4 ahead, with <strong>Virtua Fighter R.E.V.O<\/strong> and <a href=\"https:\/\/www.pushsquare.com\/games\/ps5\/like_a_dragon_pirate_yakuza_in_hawaii\">Like a Dragon: Pirate Yakuza in Hawaii<\/a> both launching elsewhere. Beyond this fiscal year, we&#8217;ve also got a <a href=\"https:\/\/www.nintendolife.com\/news\/2024\/12\/sonic-racing-crossworlds-speeds-onto-nintendo-switch-soon\">new Sonic racing game coming sometime this year<\/a>. And with the Switch 2 on the horizon, Sega will likely have more up its sleeve.<\/p>\n<p><em>Are you surprised by Sega&#8217;s results? Let us know in the comments<\/em>.<\/p>\n<\/section>\n<p>[source <a title=\"External Link: https:\/\/www.segasammy.co.jp\/cms\/wp-content\/uploads\/pdf\/en\/ir\/20250207_q3_presentation_e.pdf\" rel=\"noopener\" href=\"https:\/\/www.segasammy.co.jp\/cms\/wp-content\/uploads\/pdf\/en\/ir\/20250207_q3_presentation_e.pdf\">segasammy.co.jp<\/a>, via <a title=\"External Link: http:\/\/gamesindustry.biz\/sega-revenues-drop-8-to-21bn\" rel=\"noopener\" href=\"http:\/\/gamesindustry.biz\/sega-revenues-drop-8-to-21bn\">gamesindustry.biz<\/a>]<\/p>\n<\/div>\n<div>\n<p><img decoding=\"async\" src=\"https:\/\/images.nintendolife.com\/users\/305872\/avatar.jpg\" width=\"80\" height=\"80\" loading=\"lazy\" alt=\"Entertainment Alana Hagues\"><\/p>\n<div>\n<p>Alana has been with Nintendo Life since 2022, and while RPGs are her first love, Nintendo is a close second. She enjoys nothing more than overthinking battle strategies, characters, and stories. She also wishes she was a Sega air pirate.<\/p>\n<ul>\n<li><a href=\"http:\/\/www.nintendolife.com\/authors\/AlanaHagues\"><span><\/span> Author Profile<\/a><\/li>\n<li><a href=\"https:\/\/bsky.app\/profile\/alanahagues.bsky.social\"><span><\/span> Bluesky<\/a><\/li>\n<li><a onclick=\"return replyTo('AlanaHagues');\" href=\"http:\/\/www.nintendolife.com\/#\"> Reply<\/a><\/li>\n<\/ul>\n<\/div><\/div>\n<\/div>\n<p><a href=\"https:\/\/www.nintendolife.com\/news\/2025\/02\/sega-reports-drop-in-revenues-amid-sonic-series-successes\" class=\"button purchase\" rel=\"nofollow noopener\" target=\"_blank\">Read More<\/a><br \/>\n Augustine Badon<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Sonic X Shadow and Sonic 3 movie bring results Image: Zion Grassl \/ Nintendo Life Sega Sammy has published its Q3 2024\/25 financial results, which cover up to 31st December 2024, and it shows mixed results for the company (via GamesIndustry.biz). While the Entertainment sector has seen an 8.1% increase in net sales to \u00a5238.6<\/p>\n","protected":false},"author":1,"featured_media":825198,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1798,803,56715],"tags":[10768,6388],"class_list":["post-825197","post","type-post","status-publish","format-standard","has-post-thumbnail","category-entertainment","category-reports","category-revenues","tag-reports","tag-revenues"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/posts\/825197","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/comments?post=825197"}],"version-history":[{"count":0,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/posts\/825197\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/media\/825198"}],"wp:attachment":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/media?parent=825197"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/categories?post=825197"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/tags?post=825197"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}