{"id":821462,"date":"2025-01-20T23:12:03","date_gmt":"2025-01-21T05:12:03","guid":{"rendered":"https:\/\/newsycanuse.com\/index.php\/2025\/01\/20\/ai-startup-sereact-lands-e25m-to-give-dumb-robots-better-brains\/"},"modified":"2025-01-20T23:12:03","modified_gmt":"2025-01-21T05:12:03","slug":"ai-startup-sereact-lands-e25m-to-give-dumb-robots-better-brains","status":"publish","type":"post","link":"https:\/\/newsycanuse.com\/index.php\/2025\/01\/20\/ai-startup-sereact-lands-e25m-to-give-dumb-robots-better-brains\/","title":{"rendered":"AI startup Sereact lands \u20ac25M to give dumb robots better brains"},"content":{"rendered":"<div id=\"article-main-content\">\n<p><span>Stuttgart, Germany-based Sereact has secured <\/span><span>\u20ac25mn to advance its embodied <a href=\"https:\/\/thenextweb.com\/topic\/artificial-intelligence\" target=\"_blank\" rel=\"noopener\">AI<\/a> software that enables robots to carry out tasks they were never trained to do.\u00a0<\/span><\/p>\n<p><span>\u201cWith our technology, robots act situationally rather than following rigidly programmed sequences. They adapt to dynamic tasks in real-time, enabling an unprecedented level of autonomy,\u201d said Ralf Gulde, CEO and co-founder of Sereact (short for \u201csense, reason, act\u201d).<\/span><\/p>\n<p><span>Early Spotify and Klarna-backer <\/span><a href=\"https:\/\/thenextweb.com\/news\/creandum-500-million-fund-european-tech-investment\" target=\"_blank\" rel=\"noopener\"><span>Creandum<\/span><\/a><span> led the Series A round. Existing investors Point Nine and Air Street Capital also chipped in as did several prominent angel investors. These include former Formula 1 World Champion Nico Rosberg, ex-DeepMind product lead Mehdi Ghissassi, and past Skype exec Ott Kaukver.<\/span><\/p>\n<p><span>Typically, robots \u2014 like those Roomba vacuum cleaners \u2014 are hard-coded. This means they follow exact instructions that enable them to repeat specific tasks.\u00a0<\/span><\/p>\n<p><span>Sereact\u2019s e<\/span><span>embodied AI, however, acts like a robot\u2019s brain, allowing them to analyse and even learn new jobs on the go. This is thanks to a machine learning technique called zero-shot visual reasoning, which allows AI to understand and interpret images without prior specific training on those types of images.\u00a0<\/span><\/p>\n<p><span>The model, dubbed PickGPT, makes robots smarter. It also means humans don\u2019t have to pre-program them for each task, saving time for the companies that use them.\u00a0<\/span><\/p>\n<p><span>\u201cThe opportunities here are endless and it\u2019s great to see this kind of innovation coming from Europe,\u201d said Johan Brenner, general partner at Creandum.<\/span><\/p>\n<p><span>Sereact\u2019s<\/span><span> approach is similar to that of UK startup Wayve, which raised $1bn in Europe\u2019s <\/span><a href=\"https:\/\/thenextweb.com\/news\/startup-wayve-1-billion-europes-largest-ai-funding-round-autonomous-vehicles\" target=\"_blank\" rel=\"noopener\"><span>largest-ever AI funding round<\/span><\/a><span> last year. However, while Wayve\u2019s tech targets autonomous vehicles, <\/span><span>Sereact focuses on logistics and warehouse robots that do things like <\/span><span>pick and pack, sort goods, and run\u00a0<\/span><span><span>quality<\/span>\u00a0control checks.<\/span><\/p>\n<p><span>Firms like BMW, Daimler Truck, Bol and Active Ants have already adopted Sereact\u2019s software at their factories. However, the startup is now looking to venture beyond the warehouse.\u00a0<\/span><\/p>\n<p><span>Sereact said it will use the fresh funding to develop new \u201crobot hardware platforms,\u201d such as mobile robots and humanoids. The company also plans to expand its US presence.\u00a0<\/span><\/p>\n<p><span>\u201cWe\u2019re on an exciting journey to become the leading platform for robotics applications that forever change the daily lives of people and businesses,\u201d said Gulde.\u00a0 <\/span><\/p>\n<\/p><\/div>\n<p><a href=\"https:\/\/thenextweb.com\/news\/ai-startup-sereact-robot-brain\" class=\"button purchase\" rel=\"nofollow noopener\" target=\"_blank\">Read More<\/a><br \/>\n Si\u00f4n Geschwindt<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Stuttgart, Germany-based Sereact has secured \u20ac25mn to advance its embodied AI software that enables robots to carry out tasks they were never trained to do.\u00a0 \u201cWith our technology, robots act situationally rather than following rigidly programmed sequences. They adapt to dynamic tasks in real-time, enabling an unprecedented level of autonomy,\u201d said Ralf Gulde, CEO and<\/p>\n","protected":false},"author":1,"featured_media":821463,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[141068,334,46],"tags":[],"class_list":["post-821462","post","type-post","status-publish","format-standard","has-post-thumbnail","category-sereact","category-startup","category-technology"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/posts\/821462","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/comments?post=821462"}],"version-history":[{"count":0,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/posts\/821462\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/media\/821463"}],"wp:attachment":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/media?parent=821462"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/categories?post=821462"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/tags?post=821462"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}