{"id":810017,"date":"2024-12-03T22:20:39","date_gmt":"2024-12-04T04:20:39","guid":{"rendered":"https:\/\/newsycanuse.com\/index.php\/2024\/12\/03\/umg-muscles-into-hong-kong-and-macau-with-universal-music-china-greater-bay-area-umcgba\/"},"modified":"2024-12-03T22:20:39","modified_gmt":"2024-12-04T04:20:39","slug":"umg-muscles-into-hong-kong-and-macau-with-universal-music-china-greater-bay-area-umcgba","status":"publish","type":"post","link":"https:\/\/newsycanuse.com\/index.php\/2024\/12\/03\/umg-muscles-into-hong-kong-and-macau-with-universal-music-china-greater-bay-area-umcgba\/","title":{"rendered":"UMG Muscles Into Hong Kong and Macau with \u2018Universal Music China Greater Bay Area (UMCGBA)\u2019"},"content":{"rendered":"<p>Music <\/p>\n<div id=\"cb-outer-container\" role=\"main\">\n<article id=\"post-302119\" role=\"article\">\n<section itemprop=\"articleBody\">\n<div id=\"attachment_302120\">\n<p><img loading=\"lazy\" title=\"music\" decoding=\"async\" aria-describedby=\"caption-attachment-302120\" src=\"https:\/\/www.digitalmusicnews.com\/wp-content\/uploads\/2024\/09\/umg-muscles-into-hong-kong-and-macau-with-universal-music-china-greater-bay-area-1024x576.png\" alt=\"music UMG Hong Kong\" width=\"750\" height=\"422\"  ><\/p>\n<p id=\"caption-attachment-302120\">Photo Credit: Gary Chan \/ Universal Music Group<\/p>\n<\/div>\n<p>Universal Music Greater China (<a href=\"https:\/\/www.digitalmusicnews.com\/2024\/04\/10\/universal-music-greater-china-tf-entertainment-deal\/\" data-wpel-link=\"internal\" rel=\"follow\">UMGC<\/a>), a division of Universal Music Group (<a href=\"https:\/\/www.digitalmusicnews.com\/2024\/09\/16\/mick-jagger-living-in-a-ghost-town-suit-appeal\/\" data-wpel-link=\"internal\" rel=\"follow\">UMG<\/a>), has announced the launch of a new label division \u2014 Universal Music China Greater Bay Area (UMCGBA), covering China\u2019s Greater Bay Area which includes Hong Kong and Macau.<\/p>\n<p>This initiative marks the first time a major music company has established a division in China\u2019s Greater Bay Area (GBA), the world\u2019s largest and most economically vibrant urban cluster, with its new headquarters in Shenzhen. One of the world\u2019s most dynamic music markets, Universal Music Greater China now has offices in Beijing, Hong Kong, Shanghai, Shenzhen, and Taiwan to fully support the next phase of growth across the region.<\/p>\n<p>Spearheaded by Gary Chan, who currently serves as Managing Director of Universal Music Hong Kong and Senior Vice President of UMGC, the new division will help enrich the Greater Bay Area\u2019s music scene by embracing its economic and cultural vibrancy, elevating both the local and global appeal of the region\u2019s diverse musical heritage.<\/p>\n<h4>A bustling megalopolis encompassing nine cities in Guangdong Province along with the twp special administrative regions of Hong Kong and Macau, the Greater Bay Area is the world\u2019s most populous urban area and a significant cultural hub. With a combined GDP contributing 11.1% to China\u2019s total in 2023 and a population surpassing 86 million, the Greater Bay Area is a formidable economic powerhouse and cultural epicenter, accounting for nearly a quarter of China\u2019s music performance revenue.<\/h4>\n<p>UMCGBA will assemble a robust local team dedicated to marketing, A&#038;R, and artist management, with the vision to discover and cultivate local talent across the GBA. Additionally, its mission is to transform the local music scene by blending global musical trends with the Greater Bay Area\u2019s vibrant and youthful energy. This approach not only taps into the region\u2019s rich musical heritage but also engages with the expansive entertainment landscape, offering entertainment experiences for audiences worldwide.<\/p>\n<p>Timothy Xu, Chairman and CEO of Universal Music Greater China <a href=\"https:\/\/www.universalmusic.com\/universal-music-group-launches-universal-music-china-greater-bay-area\/\" data-wpel-link=\"external\" rel=\"nofollow external noopener noreferrer\">said<\/a>, \u201cThe launch of UMCGBA represents a strategic expansion, leveraging the vast market potential and unique cultural atmosphere of the Greater Bay Area. We eagerly anticipate welcoming the outstanding talents from this region to join us in driving forward the next era of Chinese pop music. In this pursuit, we are setting our sights on transforming the GBA into a trendsetting hub that epitomizes creativity, vitality, and connectivity, crafting fresh musical expressions and innovative entertainment experiences.\u201d<\/p>\n<p>Adam Granite, Executive Vice President, Market Development of Universal Music Group concluded, \u201cOur commitment to the Greater Bay Area is part of UMG\u2019s global strategy to invest in local and regional music scenes, particularly in rapidly growing markets like China. By deepening our roots in local cultures and enhancing support for local artists, we aim to elevate the Chinese music landscape and introduce its unique sounds on the world stage.\u201d<\/p>\n<\/section><\/div>\n<p><a href=\"https:\/\/www.digitalmusicnews.com\/2024\/09\/23\/umg-hong-kong-macau-offices\/\" class=\"button purchase\" rel=\"nofollow noopener\" target=\"_blank\">Read More<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Music Photo Credit: Gary Chan \/ Universal Music Group Universal Music Greater China (UMGC), a division of Universal Music Group (UMG), has announced the launch of a new label division \u2014 Universal Music China Greater Bay Area (UMCGBA), covering China\u2019s Greater Bay Area which includes Hong Kong and Macau. This initiative marks the first time [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":810018,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[131522],"class_list":{"0":"post-810017","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-business-news","8":"tag-podcast-music"},"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/posts\/810017","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/comments?post=810017"}],"version-history":[{"count":0,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/posts\/810017\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/media\/810018"}],"wp:attachment":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/media?parent=810017"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/categories?post=810017"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/tags?post=810017"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}