{"id":623234,"date":"2023-03-29T13:49:44","date_gmt":"2023-03-29T18:49:44","guid":{"rendered":"https:\/\/news.sellorbuyhomefast.com\/index.php\/2023\/03\/29\/ar-metaverse-platform-over-takes-center-stage-at-metaverse-fashion-week-2023\/"},"modified":"2023-03-29T13:49:44","modified_gmt":"2023-03-29T18:49:44","slug":"ar-metaverse-platform-over-takes-center-stage-at-metaverse-fashion-week-2023","status":"publish","type":"post","link":"https:\/\/newsycanuse.com\/index.php\/2023\/03\/29\/ar-metaverse-platform-over-takes-center-stage-at-metaverse-fashion-week-2023\/","title":{"rendered":"AR Metaverse Platform, \u2018OVER\u2019 Takes Center Stage at Metaverse Fashion Week 2023"},"content":{"rendered":"
\n

OVER<\/a>, the premier augmented reality metaverse platform has released its Metaverse Fashion Week schedule. Featuring a host of pioneering digital couture brands, alongside traditional fashion houses, OVER\u2019s event is a highlight of the second annual festival, co-hosted by virtual worlds Decentraland<\/a> and Spatial.<\/strong><\/p>\n

On March 31st, OVER will occupy a prime location in Milan\u2019s Piazza del Duomo to stage a unique hybrid fashion show. Under the patronage of the Municipality of Milan, the virtual catwalk will showcase designs from new and traditional fashion brands \u2013 modeled by digital avatars appearing in the physical world, via OVER\u2019s augmented reality app.<\/p>\n

The schedule (all times CET):<\/strong><\/p>\n

9:00 AM \u2013 Bored Ape<\/a><\/strong> and Crypto Punk<\/strong> open the show with a special AR experience<\/p>\n

4:00 PM \u2013 Opening speech by Diego Di Tommaso, OVER<\/strong> COO & Co-Founder<\/p>\n

4:20 PM \u2013 Special panel featuring speakers from Municipality of Milan, Pinko, PwC<\/strong> Italy <\/strong>and Ilona Song Fashion House<\/strong><\/p>\n

5:00 PM \u2013 Hybrid Fashion Show<\/strong> \u2013\u00a0virtual catwalk in Piazza del Duomo in Milan<\/p>\n

5:30 PM \u2013 Keynote Speakers<\/strong> \u2013\u00a0Stefania Valenti, <\/strong>Managing Director of Istituto Marangoni and Lucas Verra<\/strong>, Founder Director at POAP<\/a> Studio<\/p>\n

6:00 PM \u2013\u00a0Balmain<\/strong> & Space Runners<\/strong> Unicorn collection and the PET LIGER Ribbon Loafers, part of the Gucci VAULT Art Space<\/strong><\/p>\n

6:30 PM \u2013 DJ set and networking sessions<\/strong> on Terrazza Duomo 21, Milan<\/p>\n

OVER\u2019s other major initiative at MVFW is the first-ever cross-metaverse creator contest<\/strong>, which sees fashion designers compete to create digital avatar wearables that are interoperable across OVER and Decentraland<\/a>. Five winners will share in $10k USD worth of OVR tokens, and have their creations showcased at a special event in the OVER ecosystem on March 28th, starring globally-renowned DJ Regard<\/strong>.<\/p>\n

Speaking about OVER\u2019s fashion week initiatives, COO and co-founder, Diego Di Tommaso said, \u201cCommunity is at the heart of the OVER metaverse experience and so to give a new breed of digital creators the chance to showcase their work alongside major fashion brands is a dream come true. Opportunities like these happen rarely if ever in the real world, so it\u2019s a privilege for OVER to be able to use our augmented reality metaverse to empower the next generation of designers, stylists, curators and technologists.\u201d<\/p>\n

\u201cFashion was one of the first industries to recognize the incredible potential of the metaverse and Web3,\u201d says CEO and co-founder, Davide Cuttini. \u201cThat\u2019s because the metaverse makes sense for so many areas of fashion \u2013 from\u00a0design through to retail. Where OVER is unique is in the way we use augmented reality to merge the virtual and physical. This presents huge opportunities for brands, designers and retailers to reach consumers anywhere at any time. No need to be in front of a computer trying to navigate your way through a virtual world. We bring the metaverse and virtual fashion directly to consumers in the real world, via their smart devices. We believe this is a game changer for fashion and we look forward to showcasing it to the industry in Milan.\u201d<\/p>\n

\n