{"id":615617,"date":"2023-03-08T08:49:04","date_gmt":"2023-03-08T14:49:04","guid":{"rendered":"https:\/\/news.sellorbuyhomefast.com\/index.php\/2023\/03\/08\/youtube-is-finally-getting-rid-of-this-annoying-feature-and-thats-great-for-us\/"},"modified":"2023-03-08T08:49:04","modified_gmt":"2023-03-08T14:49:04","slug":"youtube-is-finally-getting-rid-of-this-annoying-feature-and-thats-great-for-us","status":"publish","type":"post","link":"https:\/\/newsycanuse.com\/index.php\/2023\/03\/08\/youtube-is-finally-getting-rid-of-this-annoying-feature-and-thats-great-for-us\/","title":{"rendered":"YouTube is finally getting rid of this annoying feature and that&#8217;s great for us"},"content":{"rendered":"<article aria-label=\"article\" data-id=\"doU5BQ2STz3TmHJPrMQP5W\">\n<header>\n<nav aria-label=\"Breadcrumbs\">\n<ol>\n<li>\n<a href=\"https:\/\/www.techradar.com\" aria-label=\"Return to Home\">Home<\/a>\n<\/li>\n<li>\n<a href=\"https:\/\/www.techradar.com\/news\" aria-label=\"Return to News\">News<\/a>\n<\/li>\n<li>\n<a href=\"https:\/\/www.techradar.com\/computing\" aria-label=\"Return to Computing\">Computing<\/a>\n<\/li>\n<\/ol>\n<\/nav>\n<\/header>\n<section>\n<div itemprop=\"image\" itemscope itemtype=\"https:\/\/schema.org\/ImageObject\">\n<div>\n<picture><source type=\"image\/webp\" alt=\"MacBook Pro open on a desk with YouTube logo on the screen\" onerror=\"if(this.src &#038;&#038; this.src.indexOf('missing-image.svg') !== -1){return true;};this.parentNode.replaceChild(window.missingImage(),this)\"   data-original-mos=\"https:\/\/cdn.mos.cms.futurecdn.net\/V4P5rLxFSdwHFP2hcaeR3e.jpg\" data-pin-media=\"https:\/\/cdn.mos.cms.futurecdn.net\/V4P5rLxFSdwHFP2hcaeR3e.jpg\"><source type=\"image\/jpeg\" alt=\"MacBook Pro open on a desk with YouTube logo on the screen\" onerror=\"if(this.src &#038;&#038; this.src.indexOf('missing-image.svg') !== -1){return true;};this.parentNode.replaceChild(window.missingImage(),this)\"   data-original-mos=\"https:\/\/cdn.mos.cms.futurecdn.net\/V4P5rLxFSdwHFP2hcaeR3e.jpg\" data-pin-media=\"https:\/\/cdn.mos.cms.futurecdn.net\/V4P5rLxFSdwHFP2hcaeR3e.jpg\"><img decoding=\"async\" src=\"https:\/\/cdn.mos.cms.futurecdn.net\/V4P5rLxFSdwHFP2hcaeR3e-320-80.jpg\" alt=\"MacBook Pro open on a desk with YouTube logo on the screen\" onerror=\"if(this.src &#038;&#038; this.src.indexOf('missing-image.svg') !== -1){return true;};this.parentNode.replaceChild(window.missingImage(),this)\"   data-original-mos=\"https:\/\/cdn.mos.cms.futurecdn.net\/V4P5rLxFSdwHFP2hcaeR3e.jpg\" data-pin-media=\"https:\/\/cdn.mos.cms.futurecdn.net\/V4P5rLxFSdwHFP2hcaeR3e.jpg\"><\/picture>\n<\/div>\n<p><meta itemprop=\"url\" content=\"https:\/\/cdn.mos.cms.futurecdn.net\/V4P5rLxFSdwHFP2hcaeR3e.jpg\"><br \/>\n<meta itemprop=\"height\" content=\"600\"><br \/>\n<meta itemprop=\"width\" content=\"338\"><figcaption itemprop=\"caption description\">\n<span itemprop=\"copyrightHolder\">(Image credit: Alexey Boldin \/ Shutterstock.com)<\/span><br \/>\n<\/figcaption><\/div>\n<div id=\"article-body\">\n<p>YouTube is finally getting rid of a \u201clegacy\u201d feature that has most likely been annoying users for quite some time now.<\/p>\n<p>According to the <a href=\"https:\/\/support.google.com\/youtube\/thread\/204945026\/%F0%9F%93%A2-optimizing-ad-formats-overlay-ads-are-going-away-in-april?hl=en\" data-url=\"https:\/\/support.google.com\/youtube\/thread\/204945026\/%F0%9F%93%A2-optimizing-ad-formats-overlay-ads-are-going-away-in-april?hl=en\"><u>official YouTube forum post<\/u><\/a> and reported on by <a href=\"https:\/\/arstechnica.com\/gadgets\/2023\/03\/youtube-is-killing-the-overlay-ad-format-next-month\/\" data-url=\"https:\/\/arstechnica.com\/gadgets\/2023\/03\/youtube-is-killing-the-overlay-ad-format-next-month\/\"><u>Ars Technica<\/u><\/a>, YouTube will finally be retiring the overlay ad starting on April 6, 2023. The overlay ads, or \u2018legacy ad format\u2019 as the post refers to the feature as, \u201cwill no longer appear on YouTube videos or as an available ad format when you turn on ads in YouTube Studio.\u201d<\/p>\n<p>The post details that the banner ads were only available on desktop mode and that they were \u201cdisruptive for viewers.\u201d YouTube believes that this removal will have a limited impact on most Creators as \u201cengagement shifts to other ad formats.\u201d This makes sense since Creators only make money off overlay ads if the viewer clicks on them, and most likely a very small percentage actually did so.<\/p>\n<h2 id=\"why-this-is-a-great-thing\">Why this is a great thing<\/h2>\n<p>This is a great move from YouTube, not only because these ads are in fact disruptive since they blocked a portion of the screen but also because this marks the first time YouTube actually removed a type of ad.<\/p>\n<p>It shows that the media giant is willing to pay attention to what viewers want and preemptively act on that. And this leaves it open for YouTube to reevaluate other ad types or even ad length and decide whether to pull back on those as well. For example, it could analyze what kinds of ads viewers tend to hit the Skip button on \u2013 which is an important metric since Creators don\u2019t get paid for ads on their videos if the viewer skips it \u2013 and then do away with that ad type.<\/p>\n<p>Regardless, aggressively anti-consumer features should always be retired. It would be nice if they weren\u2019t introduced in the first place, but might be too much to ask of a corporation.<\/p>\n<\/div>\n<div data-hydrate=\"true\" data-reactroot id=\"slice-container-newsletterForm-articleInbodyContent\">\n<section>\n<p>Sign up to receive daily breaking news, reviews, opinion, analysis, deals and more from the world of tech.<\/p>\n<\/section>\n<\/div>\n<div data-reactroot id=\"slice-container-authorBio\">\n<p>Named by the CTA as a CES 2023 Media Trailblazer, Allisa is a Computing Staff Writer who covers breaking news and rumors in the computing industry, as well as reviews, hands-on previews, featured articles, and the latest deals and trends. In her spare time you can find her chatting it up on her two podcasts, Megaten Marathon and Combo Chain, as well as playing any JRPGs she can get her hands on.<\/p>\n<\/div>\n<\/section>\n<p><a href=\"https:\/\/www.techradar.com\/news\/youtube-is-finally-getting-rid-of-this-annoying-feature-and-thats-great-for-us\" class=\"button purchase\" rel=\"nofollow noopener\" target=\"_blank\">Read More<\/a><br \/>\n Johnathon Schildgen<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Home News Computing (Image credit: Alexey Boldin \/ Shutterstock.com) YouTube is finally getting rid of a \u201clegacy\u201d feature that has most likely been annoying users for quite some time now.According to the official YouTube forum post and reported on by Ars Technica, YouTube will finally be retiring the overlay ad starting on April 6, 2023.<\/p>\n","protected":false},"author":1,"featured_media":615618,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[848,46,49],"tags":[],"class_list":{"0":"post-615617","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-finally","8":"category-technology","9":"category-youtube"},"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/posts\/615617","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/comments?post=615617"}],"version-history":[{"count":0,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/posts\/615617\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/media\/615618"}],"wp:attachment":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/media?parent=615617"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/categories?post=615617"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/tags?post=615617"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}