{"id":615607,"date":"2023-03-08T08:49:09","date_gmt":"2023-03-08T14:49:09","guid":{"rendered":"https:\/\/news.sellorbuyhomefast.com\/index.php\/2023\/03\/08\/is-12-4b-a-fair-price-for-qualtrics\/"},"modified":"2023-03-08T08:49:09","modified_gmt":"2023-03-08T14:49:09","slug":"is-12-4b-a-fair-price-for-qualtrics","status":"publish","type":"post","link":"https:\/\/newsycanuse.com\/index.php\/2023\/03\/08\/is-12-4b-a-fair-price-for-qualtrics\/","title":{"rendered":"Is $12.4B a fair price for Qualtrics?"},"content":{"rendered":"<div>\n<p id=\"speakable-summary\"><span>When the news<\/span> hit Monday that <a href=\"https:\/\/techcrunch.com\/2023\/03\/06\/qualtrics-has-12b-offer-on-the-table-to-go-private\/\">Qualtrics<\/a> was being acquired, it wasn\u2019t exactly surprising. SAP never seemed enamored with the company in spite of spending a hefty <a href=\"https:\/\/techcrunch.com\/2018\/11\/11\/sap-agrees-to-buy-qualtrics-for-8b-in-cash-just-before-the-survey-software-companys-ipo\/\">$8 billion<\/a> to buy it in 2018. It took the German software giant just two years before it decided to <a href=\"https:\/\/techcrunch.com\/2020\/07\/26\/sap-will-spin-out-its-8b-spin-in-qualtrics-acquisition\/\">spin Qualtrics out<\/a> again as a separate company. After years of expecting it to happen, Qualtrics <a href=\"https:\/\/techcrunch.com\/2021\/01\/28\/qualtrics-prices-ipo-at-30-per-share-above-its-upgraded-target-range\/\">finally went public<\/a> in 2021.<\/p>\n<p>While Qualtrics was operating as a separate company with its own board of directors, budgeting and ability to set its own direction, SAP was still the power behind the throne, controlling a whopping 71% of its stock.<\/p>\n<p>SAP always seemed to have some buyer\u2019s remorse when it came to Qualtrics. It was hoping to get a dose of cloud savviness and access to crucial customer data, two things that Qualtrics easily provided, but the two companies never appeared to quite fit. Acquired when Bill McDermott was still SAP\u2019s CEO, it\u2019s possible that his replacement, Christian Klein, didn\u2019t feel the same affinity for the company.<\/p>\n<p>Whatever the reasons, the company began shopping Qualtrics at the end of January. That decision helped boost the value of the controlled company. The best offer it received for Qualtrics came to around $12 billion from a collection of buyers including Silverlake and the Canadian Pension Board. Considering SAP\u2019s 71% stake, its cut of that dollar figure comes out to around $8.8 billion, basically the price it purchased the company for in 2018 and not much more.<\/p>\n<p>Qualtrics <a href=\"https:\/\/www.sec.gov\/ix?doc=\/Archives\/edgar\/data\/0001747748\/000162828023006446\/xm-20230305.htm\" target=\"_blank\" rel=\"noopener\">filed an 8-K<\/a> form with the SEC over the weekend, reporting the parameters of the deal, including that Silverlake and its investment partners offered $18.15 per share. That number represents just a 6% premium over Friday\u2019s closing price, per <a href=\"https:\/\/www.ft.com\/content\/7be0f99a-266d-48dc-86f8-db7e92a4d02f?utm_source=dlvr.it&#038;utm_medium=twitter\" target=\"_blank\" rel=\"noopener\">the Financial Times<\/a>. (Note, however, that Qualtrics already saw appreciation after news of its potential sale was announced earlier in the year; a sale was already priced-in.)<\/p>\n<p>It\u2019s also worth noting that this is not a done deal, although it feels unlikely that anyone will come along and beat the number on the table. Regardless, we wanted to look at this price and determine, is it fair? Is it as low as it feels at first glance? Let\u2019s dig into the numbers and find out.<\/p>\n<h2>Fair or unfair<\/h2>\n<p>To answer our question regarding the potential sale price for Qualtrics, and whether it\u2019s being sold on the cheap, we\u2019ll need to interrogate its pre- and post-announcement value. While the premium over Friday\u2019s close wasn\u2019t large, it begins to look much better if we extend our time horizon.<\/p>\n<\/p><\/div>\n<p><a href=\"https:\/\/techcrunch.com\/2023\/03\/07\/qualtrics-sap-purchase-price-analysis\/\" class=\"button purchase\" rel=\"nofollow noopener\" target=\"_blank\">Read More<\/a><br \/>\n Ron Miller<\/p>\n","protected":false},"excerpt":{"rendered":"<p>When the news hit Monday that Qualtrics was being acquired, it wasn\u2019t exactly surprising. SAP never seemed enamored with the company in spite of spending a hefty $8 billion to buy it in 2018. It took the German software giant just two years before it decided to spin Qualtrics out again as a separate company.<\/p>\n","protected":false},"author":1,"featured_media":615608,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4759,40790,46],"tags":[],"class_list":["post-615607","post","type-post","status-publish","format-standard","has-post-thumbnail","category-price","category-qualtrics","category-technology"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/posts\/615607","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/comments?post=615607"}],"version-history":[{"count":0,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/posts\/615607\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/media\/615608"}],"wp:attachment":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/media?parent=615607"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/categories?post=615607"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/tags?post=615607"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}