{"id":605864,"date":"2023-02-08T07:49:13","date_gmt":"2023-02-08T13:49:13","guid":{"rendered":"https:\/\/news.sellorbuyhomefast.com\/index.php\/2023\/02\/08\/microsoft-taps-chatgpt-to-boost-bing-and-beat-google\/"},"modified":"2023-02-08T07:49:13","modified_gmt":"2023-02-08T13:49:13","slug":"microsoft-taps-chatgpt-to-boost-bing-and-beat-google","status":"publish","type":"post","link":"https:\/\/newsycanuse.com\/index.php\/2023\/02\/08\/microsoft-taps-chatgpt-to-boost-bing-and-beat-google\/","title":{"rendered":"Microsoft Taps ChatGPT to Boost Bing\u2014and Beat Google"},"content":{"rendered":"<div data-testid=\"ArticlePageChunks\">\n<div data-journey-hook=\"client-content\" data-testid=\"BodyWrapper\">\n<p><span>Microsoft\u2019s search engine,<\/span> <a href=\"https:\/\/www.wired.com\/tag\/bing\">Bing<\/a>, is getting an AI refresh. At the company\u2019s campus in Redmond, Washington, today, executives unveiled a new version of Bing incorporating technology behind startup OpenAI\u2019s viral chatbot <a href=\"https:\/\/www.wired.com\/tag\/chatgpt\/\">ChatGPT<\/a>. The updates will see Bing results include smooth, written responses to queries that summarize information found on the web, and the addition of a new chatbot interface for complex queries.\u00a0<\/p>\n<p>Satya Nadella, Microsoft\u2019s CEO, claimed the new features signal a paradigm shift for search. \u201cIn fact, a new race starts today,\u201d he said. Nadella is right: Google\u00a0<a href=\"https:\/\/www.wired.com\/story\/meet-bard-googles-answer-to-chatgpt\/\">announced on Monday<\/a> that it will roll out its own rival chatbot, a product called Bard, although it will not initially be part of Google Search.<\/p>\n<p>Microsoft executives said that a limited version of the AI-enhanced Bing would roll out today, though some early testers will have access to a more powerful version in order to gather feedback. The company is asking people to sign up for a wider-ranging launch, which will occur in the coming weeks.<\/p>\n<p>The new version of Bing uses the language capabilities developed by OpenAI to add a sidebar to the usual list of links, which will offer a written response to a query. In a demonstration, the query \u201cWill the Ikea Flippen loveseat fit into my 2019 Honda Odyssey if I fold down the seats?\u201d elicited an AI-powered response that used details about the love seat\u2019s measurements and the SUV\u2019s cargo space drawn from webpages to estimate that the furniture \u201cmight fit with the second or third rows folded.\u201d<\/p>\n<p>The response also included a disclaimer: \u201cHowever, this is not a definitive answer and you should always measure the actual items before attempting to transport them.\u201d A \u201cfeedback box\u201d at the top of each response will allow users to respond with a thumbs-up or a thumbs-down, helping Microsoft train its algorithms. Google <a href=\"https:\/\/www.wired.com\/story\/meet-bard-googles-answer-to-chatgpt\/\">yesterday<\/a> demonstrated its own use of text generation to enhance search results by summarizing different viewpoints.\u00a0<\/p>\n<figure>\n<p><span><\/p>\n<p>Microsoft Bing&#8217;s new chatbot interface answers complex queries by synthesizing information found online.<\/p>\n<p><\/span><span>Courtesy of Microsoft<\/span><\/p>\n<\/figure>\n<\/div>\n<div data-journey-hook=\"client-content\" data-testid=\"BodyWrapper\">\n<p>Bing\u2019s new chat-style interface is a greater departure from the traditional search box. In a demonstration, Microsoft vice president of search and devices Yusef Mehdi asked the chatbot to write a five-day itinerary for a trip to Mexico City, and then to turn what it came up with into an email he could send to his family. The bot\u2019s response credited its sources\u2014a series of links to travel sites\u2014at the bottom of its lengthy response. \u201cWe care a bunch about driving content back to content creators,\u201d Mehdi said. \u201cWe make it easy for people to click through to get to those sites.\u201d\u00a0<\/p>\n<p>Microsoft has also incorporated aspects of ChatGPT\u2019s underlying technology into a new sidebar to the company\u2019s Edge browser. Users can prompt the tool to summarize a long and complex financial document, or to compare it to another. It\u2019s possible to\u00a0prompt the chatbot to turn those insights into an email, a list, or a social post with a particular tone, such as professional or funny. In a demo, Mehdi directed the bot to craft an \u201centhusiastic\u201d update to post on his profile on the company\u2019s social media service LinkedIn.<\/p>\n<p>ChatGPT has caused a stir since OpenAI\u00a0<a href=\"https:\/\/www.wired.com\/story\/openai-chatgpts-most-charming-trick-hides-its-biggest-flaw\/\">launched the chatbot in November<\/a>, astounding and thrilling users with its fluid, clear responses to written prompts and questions. The bot is based on\u00a0<a href=\"https:\/\/www.wired.com\/story\/openai-text-generator-going-commercial\/\">GPT-3<\/a>, an OpenAI algorithm trained on reams of text from the web and other sources that uses the patterns it has picked up to generate text of its own. Some investors and entrepreneurs have\u00a0<a href=\"https:\/\/www.wired.com\/story\/chatgpt-has-investors-drooling-but-can-it-bring-home-the-bacon\/\">heralded the technology as a revolution<\/a>, with the potential to upend just about any industry.\u00a0<\/p>\n<div>\n<p>Some AI experts have\u00a0<a href=\"https:\/\/www.wired.com\/story\/large-language-models-critique\/\">urged caution<\/a>, warning that the technology underlying ChatGPT\u00a0<a href=\"https:\/\/www.wired.com\/story\/chatgpt-fluent-bs\/\">cannot distinguish between truth and fiction<\/a>, and is prone to \u201challucinations\u201d\u2014making up information in detailed and sometimes convincing ways. Text-generation technology has also been shown\u00a0<a href=\"https:\/\/www.wired.com\/story\/efforts-make-text-ai-less-racist-terrible\/\">capable of replicating unsavory language<\/a> found in its training data.<\/p>\n<p>Sarah Bird, Microsoft\u2019s head of responsible AI, said today that early tests showed the tool was able to, for example, help someone plan an attack on a school, but that the tool can now \u201cidentify and defend against\u201d the use of the chatbot for that sort of harmful query. She said human testers and OpenAI\u2019s technology would work together to rapidly test, analyze, and improve the service.<\/p>\n<\/div>\n<p>Bird also acknowledged that Microsoft has not fully solved the hallucination problem. \u201cWe have improved it tremendously since where we started, but there is still more to do there,\u201d she said.<\/p>\n<p><em>Additional reporting by Will Knight.<\/em><\/p>\n<\/div>\n<\/div>\n<p><a href=\"https:\/\/www.wired.com\/story\/microsoft-taps-chatgpt-to-boost-bing-and-beat-google\/\" class=\"button purchase\" rel=\"nofollow noopener\" target=\"_blank\">Read More<\/a><br \/>\n Aarian Marshall<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Microsoft\u2019s search engine, Bing, is getting an AI refresh. At the company\u2019s campus in Redmond, Washington, today, executives unveiled a new version of Bing incorporating technology behind startup OpenAI\u2019s viral chatbot ChatGPT. The updates will see Bing results include smooth, written responses to queries that summarize information found on the web, and the addition of<\/p>\n","protected":false},"author":1,"featured_media":605865,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[116428,78,46],"tags":[],"class_list":{"0":"post-605864","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-chatgpt","8":"category-microsoft","9":"category-technology"},"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/posts\/605864","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/comments?post=605864"}],"version-history":[{"count":0,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/posts\/605864\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/media\/605865"}],"wp:attachment":[{"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/media?parent=605864"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/categories?post=605864"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/newsycanuse.com\/index.php\/wp-json\/wp\/v2\/tags?post=605864"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}