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Elaine Allaby - elaine@thelocal.it Published: 9 Jul, 2025 CET. Updated: Tue 12 Aug 2025 09:14 CET Shutters are a great way of keeping an Italian home cool. Photo by Jordan McCullough on Unsplash Once widely shunned, air conditioning is gradually becoming more popular in Italy – but if you can’t or don’t want to install

Effective retail stock management is crucial for your business’s success. By unifying your inventory data from ecommerce and POS systems, you can gain real-time visibility into stock levels. Utilizing inventory management software helps automate tracking and provides detailed reports. Regular inventory counts maintain accuracy, whereas categorizing products using ABC analysis guarantees you prioritize high-value items.

When considering the most effective sales techniques, it’s vital to focus on methods that prioritize comprehension of customer needs. Techniques like SPIN Selling and the Challenger Sale Method emphasize relationship-building and providing unique insights. By qualifying customers effectively, addressing objections, and creating a sense of urgency, you can improve your conversion rates. Nonetheless, knowing how

Key Takeaways Global Talent Pool: Hiring overseas provides access to a diverse range of skill sets and expertise, allowing small businesses to find qualified candidates who may not be available locally. Cost Efficiency: Overseas hiring can significantly reduce labor costs, enabling businesses to operate within budget while accessing high-quality talent. Diversity and Innovation: A diverse

Key Takeaways Understand the Role: A marketing director is crucial for shaping brand image and driving growth strategies; clarify their responsibilities to align with business objectives. Define Hiring Needs: Assess your company’s goals and identify the specific experience and skills required, ensuring a good fit between candidates and your vision. Craft a Compelling Job Description:

Key Takeaways Understanding Product Bundles: Product bundle accounting tracks combined products sold together, enhancing revenue recognition and financial clarity for businesses. Revenue Recognition Methods: Familiarize yourself with point-in-time and over-time revenue recognition to determine the correct timing for revenue reporting. Cost Allocation Techniques: Utilize the Standalone Selling Price (SSP) and Residual approaches to distribute costs

Key Takeaways Understand Teen Characteristics: Teens, aged 13 to 19, are a diverse group with significant influence and purchasing power, requiring brands to align their values with this audience’s preferences. Leverage Social Media: Use platforms like TikTok, Instagram, and Snapchat to connect with teens through engaging content and community-driven interactions that resonate with their interests.

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