Olivia Attwood’s go-to lipstain is best-seller that ‘lasts all day and doesn’t budge’

Love Island star and TV presenter Olivia Attwood recently shared her makeup routine, featuring a viral lipstain that promises transfer-proof, waterproof colour that ‘lasts all day’

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For makeup enthusiasts everywhere, there’s one common battle: discovering a lipstick that stays put throughout the day without smudging, fading or requiring endless reapplication. This explains why lip stains surged in popularity last year, offering application in mere seconds whilst promising durability from dawn till dusk—and sometimes even beyond.

Even celebrities haven’t been immune to this trend, with numerous stars declaring their devotion to brands such as Sacheu and Wonderskin. Love Island alumna and television presenter Olivia Attwood recently shared her makeup ritual with followers on social media, featuring the viral Wonderskin Lip Stain that claims to provide “revolutionary all-day lip colour” that’s smudge-proof, waterproof and designed to endure throughout the day.

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Boasting 36 distinct shades—from neutral Adore to rosy Beautiful or the richer pink Whimsical Stain and Go—the Wonderskin formula gives wearers a lipstick look minus the hassle of constant touch-ups or dealing with parched textures and bleeding. Little wonder it became a social media sensation.

Whilst Olivia doesn’t disclose her chosen shade in her latest Instagram clip, it appeared to lean towards the brown-pink spectrum rather than Wonderskin’s bolder colour selections, possibly suggesting one of the brand’s fresher tones like Hush. The magic behind this product is its smudge-proof, transfer-proof, water-proof formula.

It’s crafted with innovative Liquid Blading technology that infuses colourants and pigments into the top layer of your lips, sealing them in to prevent feathering, fading, or budging, reports the Mirror.

Applying it is as easy as pie – just apply the Lip Stain Masque, let it set for 10 – 30 seconds, then wipe away with a damp towel or tissue, or peel it off if it’s not cracked.

The result? A natural lip colour that stays put. For those wanting a more dramatic look, the formula is buildable: simply reapply, let it set, then wipe off. And when it’s time to take it off at the end of the day, all you need is an oil-based makeup remover.

Priced at £18 on Wonderskin’s own website, this lip stain is one of the pricier options out there, despite its affordable price tag. Other options include the Sacheu Lip Liner STAY-N, retailing for £14 at Boots, or the newer NYX Professional Make Lip IV Hydrating Gloss Stain, which is priced at £10.99 at Lookfantastic.

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Beauty enthusiasts who’ve snapped up this Wonderskin essential are absolutely raving about it. One delighted customer gushes: “Absolutely love this lip stain. I wear them daily – Adore for days I want to look natural, XOXO for days I want to look “just bitten”, Romance and Beautiful for days I want to dress up or do a photoshoot. It lasts all day and doesn’t budge.”

A second shopper admits: “I was hesitant, things never work like online, but this is wonderful! I am so excited and have ordered more colours! Just love this natural colour look and feel.”

The glowing reviews continue with another fan declaring: “I’ve tried hundreds of lip stains and lipstick, this is by far the best and longest lasting, no need for any other. If you like colour on your lips – this is it.”

Meanwhile, a fourth user enthuses: “I really love the fact that I can have perfectly shaded lips in a matter of 5 minutes for the whole day! Love this product!”

Though one buyer does mention a minor niggle, noting: “I’ve now tried a few colours and they are usually more berry colored than they appear in the swatches, but the stain does last hours. I have also found it does work better using the activator, but I have to remember to apply before foundation because it gets a little messy.”

However, the praise is overwhelming as more accolades come from this buyer who gushes: “My favourite lip product of all time! The colours are beautiful and last all day. And the price point is reasonable. It is my most used makeup product. If I have to give up all makeup except one thing, I’d keep this lip stain. Hands down the best. I’ll probably be buying for all my girlies during the holidays!”

And another customer enthuses: “Love the all-day lip stain – I do reapply after work if going out, but for a lip stain to last on me for 12 hours (even with eating! ) is pretty amazing! I wish there were samples for the colours – I bought 4 in the last few months, and only 1 colour looked good. I’ll just stick with it instead of trying to figure out what else to try.”

Diego Culton
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