Traverse Bay Farms, winner of 48+ national food awards, proudly announces its official recognition as a Certified Woman-Owned and Small Business through SupplierGATEWAY.
Traverse Bay Farms, established in 2001, and an award-winning national leader in superfruit wellness products and functional gourmet foods, proudly announces its official recognition as a Certified Woman-Owned and Small Business through SupplierGATEWAY. This certification is issued under the company’s legal entity, Lapte Enterprises, Inc., doing business as Traverse Bay Farms.
With this designation, Traverse Bay Farms joins a growing network of diverse suppliers, unlocking new opportunities for partnerships with corporations, government agencies, and procurement teams dedicated to expanding diversity in their supply chains.
“This certification is more than a badge—it’s a reflection of our values,” said Jennifer LaPointe, Founder and CEO of Traverse Bay Farms. “We’ve always believed in leading with integrity, innovation, and inclusion. Being officially recognized as a woman-owned business empowers us to extend our impact and bring our award-winning products to more communities and partners across the country.”
Why This Matters
Traverse Bay Farms has received 48+ national food awards, positioning it as a trusted source for natural wellness solutions, including its top-selling cherry juice concentrate, tart cherry capsules, fruit-based salsas, and antioxidant-rich supplements. The company is also known for its commitment to sustainability, using glass packaging and sourcing as much Michigan-grown fruit as possible.
The SupplierGATEWAY certification strengthens Traverse Bay Farms’ credibility with organizations seeking vetted, diversity-certified, and reliable product partners. It also expands access to supplier diversity programs, ESG-aligned vendor directories, and federal/state-level procurement opportunities.
A Strategic Edge for Corporate Buyers and Wellness Distributors
- Supplier Diversity: Ideal partner for organizations with supplier diversity goals
- Health and Wellness Expertise: Proven product performance in natural health, joint support, and recovery markets
- Award-Winning Quality: Backed by 48+ national food awards and a sediment-free guarantee on cherry juice products
- Certified Status: Officially certified as Woman-Owned and Small Business through SupplierGATEWAY
This milestone aligns with the company’s ongoing mission to be a category-defining brand in both the functional food and supplier diversity ecosystems.
To learn more about Traverse Bay Farms’ certified products and partnership opportunities, visit: Traverse Bay Farms
About Traverse Bay Farms / Fruit Advantage
Traverse Bay Farms: America’s #1 Award-Winning Super Fruit Company
With over 48+ national food awards from America’s most prestigious food competitions, Traverse Bay Farms proudly stands as the nation’s leading super fruit company.
Our all-natural product line includes a variety of fruit salsa, fruit barbecue sauces, no-added-sugar dried cherries, dried blueberries and more. Additionally, we offer our renowned cherry juice and provide education on its numerous health benefits.
Discover Fruit Advantage: Health-Boosting Fruit Supplements
Fruit Advantage, our sister brand, specializes in condition-specific, fruit-based supplements. Our offerings include cherry capsules, blueberry capsules, and pomegranate capsules. We are particularly proud of Cherry Prime – Complete Muscle and Joint Complex, a patented formula that uniquely combines tart cherries with Glucosamine and Chondroitin for comprehensive muscle and joint support.
Experience the exceptional quality and health benefits of Traverse Bay Farms and Fruit Advantage today!
