Entertainment
BVGroup, a leading multi-brand online gambling operator, has announced a strategic partnership with Rhino Entertainment Group, marking a significant milestone in its expansion into Software-as-a-Service (SaaS).
This collaboration will see Rhino leverage BVGroup’s proprietary technology to launch Puntit, a new sportsbook and casino brand aimed at global markets.
As a company with a strong history in both B2C and B2B gaming operations, BVGroup owns and operates well-known brands such as BetVictor Casino, Betano UK, Parimatch UK, Heart Bingo, and talkSPORT BET. The company has now evolved its business model beyond white-label solutions, onboarding strategic partners in a SaaS framework. This allows third-party operators to run their brands on BVGroup’s platform while maintaining full operational control.
Rhino Entertainment Group, a multi-brand operator with a strong presence in key international markets, is the first partner to leverage BVGroup’s SaaS model. Best known for its flagship brand CasinoDays, Rhino has built a reputation for delivering high-quality casino experiences. Through this partnership, Rhino will expand into the sportsbook vertical with the launch of Puntit, benefiting from BVGroup’s proprietary sportsbook technology and operational expertise.
Max Konrad, Director of B2B at BVGroup, commented:
This partnership with Rhino Entertainment Group is a major step in our journey to becoming a leading sportsbook and online casino platform provider. Our proprietary sportsbook technology, combined with Rhino’s proven player acquisition expertise, creates the perfect synergy to launch our first SaaS client in 2025. We are excited to support Rhino in their expansion and to showcase the scalability of our platform.
Ross Parkhill, CEO of Rhino Entertainment Group, added:
We are thrilled to partner with BVGroup to launch Puntit. Their technology and sportsbook expertise perfectly complement our strengths in customer acquisition and market expansion. This collaboration allows us to bring a best-in-class sportsbook and casino experience to new audiences globally while maintaining full control of our operations. We look forward to a successful launch and a long-term partnership.
BVGroup’s partnership with Rhino marks the beginning of a new chapter for the company as it expands its technology-driven solutions to empower operators worldwide. The launch of Puntit in 2025 is just the first step in BVGroup’s vision of becoming a new premier alternative to sportsbook and casino platform providers in the industry.
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Yana Mardiyan