iGB@ICE: Sustainability is much bigger than DEI and ESG, say FiNTEL Sustain founders

Just how crucial is sustainability to gaming businesses today? While ideological shifts suggest elements are being downplayed in certain countries, this misses the bigger picture, FiNTEL Sustain co-founders Steven Myers and Robert Montgomery explain in the iGB@ICE studio.

FiNTEL Sustain aims to offer a more rounded picture of company performance, factoring in ESG and DEI, but not in isolation. Essentially it aims to offer a bellwether that ultimately gives investors a more in-depth view of its prospects.

And with the Corporate Sustainability Reporting Directive (CSRD) coming into effect in the European Union, this will become mandatory for the biggest gaming operators.

Shouting about gaming’s sustainability successes

As Myers says, there’s a lot the gaming industry is doing well and it’s arguably leading on some compliance elements – FiNTEL Sustain actually portrays this effectively. “We’re helping the industry weaponise sustainability reporting to its advantage,” Montgomery adds. “There are a lot of good things being done by companies. We’ve come up with a way to demonstrate that to the market and reap the benefits.”

After all, sustainability is embedded in everything the gaming industry does, Myers adds. What it has long needed is a way to effectively communicate these efforts to the investment community.

iGB Editor
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