PS Beauty Awards: 61 Winners, Handpicked by Our Editors

Photo Illustration: Patricia O’Connor

While each product featured is independently selected by our editors, we may include paid promotion. If you buy something through our links, we may earn commission. Read more about our Product Review Guidelines here.

2024 was a beauty revolution, full of surprising products that made us stop and say whoa. From skin care that actually made us look forward to our morning routines to makeup that turned our faces into glow-getters, the year was overflowing with innovation, excitement, and a little bit of magic.

What really stood out? The products that broke all the rules, introducing new textures and formulas that delivered on their promises in ways we didn’t even know we were missing. The multitaskers that didn’t just save us time but elevated our lives. The fresh concepts that left us wondering how we ever lived without them. It was the year of next-level formulas that worked harder, looked better, and made us feel like our most confident selves.

So, we’re kicking off 2025 by revisiting the best beauty releases of the past year, tested and handpicked by PS editors based on efficacy, price, packaging, and versatility. Here’s to the winners — the beauty breakthroughs that kept us glowing, experimenting, and reaching for something better.

Looking for something specific? Jump around to shop below:

Best Face Wash
target.com

Best Face Wash

Olay Face Cleansing Melts ($12)

If skin care was given airline status, the Olay Face Cleansing Melts would no doubt be Diamond Medallion. These water-activated pads start as compact, mess-free squares and transform into a rich, foamy cleanser with just a little water. They dissolve dirt, makeup, and sunscreen in seconds, making them perfect for on-the-go — TSA liquid regulations, meet your match. Whether you’re catching a red-eye or squeezing in a post-workout cleanse, these melts work hard so your skin stays fresh and clean wherever you are.

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Best Peel
amazon.com

Best Peel

Dermalogica Powerbright Dark Spot Peel ($79)

Dermalogica Powerbright Dark Spot Peel is the ultimate skin reset — like hitting “clear cache” for your face. This at-home chemical peel gently resurfaces with AHAs and BHAs while targeting hyperpigmentation with niacinamide and hexylresorcinol. It’s powerful yet gentle enough for weekly use, meaning you can get pro-facial-like results without stepping foot outside or forking over the pro-facial prices. Our editors love how it leaves skin looking instantly smoother and more radiant. It’s truly a system update for your skin.

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Best Toner
ulta.com

Best Toner

Peach & Lily Bio Rice Wine Softening Toner ($39)

Hard launch your glow-up with the Peach & Lily Bio Rice Wine Softening Toner. Inspired by the glass-skin aesthetics all over your feeds, the milky toner will get you there. The brand’s proprietary fermented rice wine complex (inspired by traditional Korean beauty staples) softens, hydrates, and brightens in a single swipe, while rice bran extract, urea, and skullcap prep your skin perfectly for the next steps in your routine.

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Best Essence
sephora.com

Best Essence

Shani Darden Sake Nourishing Essence ($59)

Shani Darden Sake Nourishing Essence is the skin-care equivalent to scoring early screening access to “Wicked” part two: You’ll wonder how you could have lived without it for another year. Packed with sake water and natural botanicals, it softens, brightens, and hydrates your skin for that lit-from-within look everyone’s chasing (because a Glinda glow is still the main event for 2025). Our testers rave about how quickly it absorbs and how supple their skin feels after just one use. Dare we say, their skin has been changed . . . for good.

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Best Serum
bluemercury.com

Best Serum

Skin Medica HA 5 Hydra Collagen Replenish and Restore Hydrator ($192)

The Skin Medica HA 5 Hydra Collagen Replenish and Restore Hydrator is basically a thirst trap for your skin. If you’ve ever wished for a complexion that screams, “I drink my eight glasses of water a day,” this one’s for you. This serum isn’t just packed with one form of hyaluronic acid — it’s got five. Plus, it’s lightweight, sinks in faster than your favorite gossip thread, and makes dry patches a distant memory. With extras like avocado oil and vitamin F (yes, that’s a thing), it’s like a tall glass of water with a nutrient-packed twist. If you’ve been missing that dewy, plump glow, this serum delivers big-time.

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Best Vitamin C Treatment
sephora.com

Best Vitamin C Treatment

Tatcha The Brightening Serum ($89)

Tatcha The Brightening Serum is giving “C the light,” and we are absolutely living for it. Packed with brightening vitamin C, firming ferulic acid, and an antioxidant booster that targets post-acne dark marks, this serum works hard. Thanks to its time-release vitamin C, you get all the benefits with none of the sensitivity, and the lightweight formula absorbs in seconds, leaving behind zero stickiness so that you can get on with the rest of your routine without any holdups. TL;DR: It’s the overachiever your skin deserves — multitasking without breaking a sweat, so you’re left with smooth, glowing skin that steals the show.

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Best Face Mask
amazon.com

Best Face Mask

I Dew Care Chill Mo-Mint Soothing & Cooling Wash-Off Mask ($25)

This minty-fresh mask? Literal chill vibes in a jar. I Dew Care Chill Mo-Mint Soothing & Cooling Wash-Off Mask soothes stressed-out skin faster than you can say “mental health day.” This peppermint-infused mask is like PTO for your complexion, delivering an instant cooling effect that calms your pores. Loaded with aloe and glacier water, it works to reduce redness and irritation while leaving your face feeling refreshed, not tight. The best part? It’s easy to rinse off with zero mess, so you can get back to your day off — cooler, calmer, and glowing.

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Best Retinol Treatment
motherscience.com

Best Retinol Treatment

Mother Science Retinol Synergist ($96)

Not all retinol is created equal, and this powerhouse version is “Mother” — literally. Mother Science Retinol Synergist uses encapsulated retinol and the skin barrier-safe malassezin to work overtime — delivering all the anti-aging benefits of retinol without the usual irritation. Unlike most retinols that leave skin dry and peeling, this formula helps minimize those harsh side effects, allowing your skin to absorb the good stuff without the painful “retinol purge.” Plus, it’s gentle enough to be used by sensitive skin types and newbies alike. If you’ve been wary of retinol because of past flare-ups, this one might just change your mind.

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Best Moisturizer
sephora.com

Best Moisturizer

Then I Met You Bong² Bounce Cream ($46)

If hydration is your love language, Then I Met You’s Bong² Bounce Cream will be your skin-care soulmate. This cream has the kind of texture that makes you want to keep dipping your fingers in — think bouncy, jelly-like, and so smooth it feels like a mini facial every time you apply it. Powered by hallabong fruit (to brighten and boost elasticity), squalane (to hydrate), and ceramides (to strengthen your skin’s barrier), it delivers that instant luminous look without any of the greasy aftermath. It sinks into skin effortlessly, leaving behind nothing but plump, dewy goodness. No more tight, dry skin — just pure hydration that sticks around all day. This isn’t just a moisturizer; it’s a game-changer.

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Best Acne Patch
ulta.com

Best Acne Patch

Hero Cosmetics Rescue Patch ($18)

The Hero Cosmetics Rescue Patches are the ultimate skin hero and just the thing you need after putting your face through it. Whether it’s from popping one too many pimples or catching a little too much sun, these cream patches are your post-pick (or post-beach) lifesavers. We’ve all been there, and they’re game-changers for calming redness and inflammation after the damage. The formula is thick and hydrating but never greasy and packs a punch with skin-loving ingredients like panthenol and beta-glucan to help repair your skin’s moisture barrier. Plus, they’re noncomedogenic, so no breakouts — yes, even if you’re acne-prone. Pop them on for 15 minutes or wear them overnight for some serious hydration — you’ll wake up to soft, plump skin ready to slay the day.

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Best Acne Treatment
sofiepavittface.com

Best Acne Treatment

Sofie Pavitt Face Reset Benzoyl Peroxide Acne Treatment Mask ($44)

Created by the self-proclaimed acne whisperer herself, aesthetician Sofie Pavitt, the Sofie Pavitt Face Reset Benzoyl Peroxide Acne Treatment Mask is the real deal. Benzoyl peroxide? Iconic. Impurities? Vanished. Pimples? Quaking. This cream mask does all the heavy lifting of drawing out impurities and killing acne-causing bacteria while you scroll your FYP in peace. No crusty dry-down here (read: uncomfortable and tight); it’s giving “glow up, not give up” vibes, especially when breakouts try to ruin our day. Just using it once helped calm our tester’s chin and cheek breakouts, so it’s become a mainstay in our monthly hormonal acne battle.

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Best Eye Cream
amazon.com

Best Eye Cream

Versed Water Rush Hydrating Eye Gel ($13)

Your undereyes deserve better, and Versed Water Rush Hydrating Eye Gel is here to deliver. It’s lightweight, refreshing, and perfect for looking alive after that just one more episode spiral. The cooling gel feels like a splash of water on your skin, refreshing and hydrating, while smoothing out puffiness. Loaded with energizing caffeine, hyaluronic acid to lock in moisture, and peptides to boost elasticity, it’s like an instant wake-up call for tired eyes. It’s the perfect quick fix when you need to look bright-eyed and ready to take on the day — whether or not you actually got that full eight hours. Plus, its lightweight texture makes it ideal for layering under makeup, so you can fake that well-rested glow even when you’re running on empty.

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Best Lip Treatment
amazon.com

Best Lip Treatment

Burt’s Bees Lip Sleeping Mask ($18)

When the temps get cooler, your lips shouldn’t have to suffer. Enter Burt’s Bees Lip Sleeping Mask, the answer to dry, flaky lips everywhere. With hyaluronic acid and squalane for serious moisture, you’ll wake up to impossibly soft lips. Plus, the subtle lavender and vanilla scent? Total cozy vibes. Smooth on a layer before bed and wake up to a pout so plump and hydrated, you’ll wonder how you survived without it. Bonus: It’s 100 percent natural, so you can feel good about slathering it on all year long.

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Best Sunscreen
amazon.com

Best Sunscreen

Hawaiian Tropic Weightless Hydration SPF 30 Face Mist ($9)

Hawaiian Tropic Weightless Hydration SPF 30 Face Mist is sunscreen for people who just can’t even with the whole sun protection routine thing. The water-based, oil-free formula is lightweight and feels nearly undetectable on the skin after it absorbs, which happens almost instantly. Plus, it gives you SPF 30 protection, so you don’t have to worry about your skin getting damaged while you’re out and about. The best part? It’s alcohol-free, so it doesn’t dry you out no matter how many times you reapply, which should be every 80 minutes, FYI.

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Best Skin-Care Tool
amazon.com

Best Skin-Care Tool

CurrentBody LED Light Therapy Face Mask: Series 2 ($469)

CurrentBody is known for its LED masks — the original is a longstanding PS favorite — but the CurrentBody LED Light Therapy Face Mask: Series 2 has some pretty neat updates and innovations putting it light-years ahead of its competitors. The updated design ensures every inch of your face — including lips, chin, and nose — gets full coverage, and the upgraded light coverage uses 236 LED bulbs that reach three clinically recognized wavelengths, including new deep near-infrared (translation: more glow, fewer wrinkles). It’s easy to use, feels luxe, and makes for the most extra mask selfie. Don’t be surprised when your friends ask, “Why does your skin look so damn good ?” Spoiler: It’s this.

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Best Primer
target.com

Best Primer

E.l.f. Power Grip Matte Primer ($10)

The E.l.f. Power Grip Matte Primer is basically like velcro for your makeup — your foundation literally clings to this stuff like the ex who’s convinced you’re the one who got away. Plus, unlike the dry, suffocating feeling you get from situationships, it leaves behind a matte finish that’s smooth, velvety, and doesn’t let your makeup move an inch. Steamy makeouts? Humid outdoor dates? Sweaty dance parties? This primer’s for your back for all of it.

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Best Foundation
sephora.com

Best Foundation

Urban Decay Face Bond Foundation ($40)

Let’s be real: finding the perfect foundation in the perfect shade is like finding a unicorn, but Urban Decay’s Face Bond Foundation has all that magic minus a horn. This weightless, medium-coverage foundation offers 40 shades with built-in blurring powers, smoothing your skin and giving you that airbrushed look without feeling heavy. The serum-like texture is so lightweight it almost feels like you’re wearing nothing at all — except, plot twist, you look flawless. Plus, it’s long-lasting and smudge-resistant, so you’re covered through sweat, rain, and anything else life throws at you. The natural matte finish is a dream for normal, oily, and combination skin types, while niacinamide helps keep things smooth and even. Bonus: the sleek, travel-friendly packaging and dropper tip make it easy to apply sans the mess.

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Best Concealer
sephora.com

Best Concealer

Danessa Myricks Yummy Skin Lift & Flex Concealer ($30)

If you haven’t tried the Danessa Myricks Yummy Skin Lift & Flex Concealer, you’re seriously missing out. It has everything you need: buildable coverage, a skin-like finish, and major staying power. It’s lightweight but packs enough punch to conceal dark circles, redness, and that one pimple that suddenly decides to show up out of the blue. The formula moves with your skin, leaving it hydrated and never cakey with a flexible, satin-like finish that’s perfect for every day. Oh, and it won’t crease or dry out, so you can trust it to last through your busiest days and nights.

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Best Blush
sephora.com

Best Blush

Milk Jelly Blush ($24)

If you’re all about that fun, sensorial beauty experience, Milk Jelly Blush is here to deliver. With its bouncy texture that practically begs to be poked, prodded, and even bitten (but please don’t), this blush is as playful as it is pretty. The formula comes in six shades — from a soft coral to a bold berry — and delivers a sheer, hydrating wash of color that lasts. Thanks to aloe and glycerin, it feels cool on the skin, making every swipe or tap an absolute treat. Whether you apply it directly to your cheeks or lips, the lightweight stain gives you a fresh flush color that lasts even after you wash your face. It’s the perfect combo of fun and function.

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Best Powder
sephora.com

Best Powder

Makeup by Mario SurrealSkin Soft Blur Setting Powder ($38)

Makeup by Mario SurrealSkin Soft Blur Setting Powder has TikTok buzzing, and it’s easy to see why. Its ultra-fine texture and light, silky finish blur imperfections and set makeup without feeling heavy or cakey. The powder gives a natural, soft-focus effect, ensuring your makeup stays in place for hours — whether you’re working, chilling, or hitting a concert. It also hydrates with squalene and smooths with amino acids, leaving your skin with a filtered finish that’s perfect for all skin types.

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Best Mascara
amazon.com

Best Mascara

Maybelline Lash Sensational Firework Volume and Length Mascara ($11)

Like its name suggests, the Maybelline Lash Sensational Firework Volume and Length Mascara is a full-on fireworks show on your lashes — delivering volume that pops, length that gives “who are you?” energy, and zero clumps or flakes. The formula is smooth and coats each lash from root to tip with just one swipe; the wand is uniquely curved to fan out the lashes and give you that full, dramatic effect. It’s like false lashes in a tube (minus the hassle). Plus, the gel-based formula hydrates with pro-vitamin B5, making it a mascara that not only delivers bold lashes but also cares for them.

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Best Brow Product
sephora.com

Best Brow Product

Anastasia Beverly Hills Brow Freeze Gel ($26)

We’re not saying this is the product that’ll change your brow game forever, but we’re not not saying that. Anastasia Beverly Hills Brow Freeze Gel keeps everything locked in place without feeling like you’ve glued your eyebrows to your face. Flexi-hold? More like flexi-holy moly. Think of it like your brows in a power pose, but they’re still chill. This gel’s got that non-crunchy hold we were all waiting for. With a compact, on-the-go applicator and easy-to-use triple-action comb, this product gives you full control.

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Best Eyeshadow
glossier.com

Best Eyeshadow

Glossier Eyeshadow Sticks ($22)

If you haven’t already met, let us introduce you to the unsung hero of eyeshadows: Glossier Eyeshadow Sticks. These creamy, blendable bad boys will have you wondering why you didn’t get on the shadow stick train sooner. The formula is a dream, gliding onto your eyelids like silk, and the payoff is an instant pop of color with no mess. These sticks are the perfect balance of pigmented and subtle, giving you a natural glow or a bold pop, depending on your vibe. Bonus points for being travel-friendly because you know your makeup bag needs that kind of versatility. It’s basically foolproof — swipe it on, blend it out, and boom: eyes that sparkle with barely any effort.

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Best Eyeliner
sephora.com

Best Eyeliner

Bobbi Brown Long-Wear Cream Liner Sticks ($34)

These are the liners for people who want all-day drama without the midday smudge crisis. The pencils glide on like butter, giving you intense, rich color that doesn’t budge. No more worries about raccoon eyes or fading by 2 p.m. (because who has time for that?). You can use them for tightlining, creating a bold cat-eye, and anything in between, thanks to the five neutral shades: deep purple, gray, black, deep taupe, and dark brown. The best part? They’re super easy to blend, so you can switch from sharp lines to soft, smudgy glam, depending on your mood.

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Best Highlighter
revolve.com

Best Highlighter

Dibs Beauty LoveBeam Perfector ($38)

Imagine you’ve spent hours basking in sunlight, glowing effortlessly, but without all the sun damage — that’s the vibe you get from the Dibs Beauty LoveBeam Perfector. It’s like a highlighter that knows how to play it cool — dewy and smooth with that lit-from-within glow that comes with a side of major star power. Think buildable, creamy, and that “wow” finish that makes you want to buy a backup just in case. Wear it on your cheekbones, eyelids, or anywhere you want to glow up. Seriously, this is what glow goals are made of.

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Best Bronzer
sephora.com

Best Bronzer

Armani Luminous Silk Bronzing Powder ($58)

Stop what you’re doing: Armani Luminous Silk Bronzing Powder has just entered the chat. This bronzer gives you a sun-kissed glow so flawless, people will be asking where in the Amalfi Coast you just got back from. It’s like the Instagram filter we all wish we could wear in real life. With its smooth, silky texture and perfect color payoff, it adds just the right amount of warmth to the skin — no orangey nightmares here. Plus, the micronized pigments blur and smooth texture, while the ultra-creamy powder melts into skin and stays in place all day. Apply it all over your face and eyelids for that effortless, sun-kissed look.

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Best Setting Spray
emcosmetics.com

Best Setting Spray

Em Cosmetics Divine Water Setting Spray ($38)

The Em Cosmetics Divine Water Setting Spray isn’t just a mist, it’s a magical hydration potion that keeps your makeup in place but never feels heavy or sticky. It’s made with hyaluronic acid, peptides, and microbiome ferment, giving your skin the most luminous glow ever. Spritz it on before or after makeup, and it’s like adding an invisible shield that keeps your face looking flawless no matter the weather or time. Also, did we mention it smells like an expensive orange blossom perfume? Because it totally does.

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Best Lip Liner
sephora.com

Best Lip Liner

Refy Blur Lip Liner ($24)

The Refy Blur Lip Liner has a creamy, soft-matte finish, but its size is what makes it stand out: It’s smaller than a lip crayon but bigger than a classic pencil lip liner. It’s like a lip liner and blur tool all in one. The formula is smooth, easy to apply, and gives you the perfect shape, whether you’re going for an overlined pout or just a natural definition. And the best part? It blurs your lip lines in one step, making everything look smoother, more plush, and fuller without you needing multiple products. It’s also waterproof, so you can sip on your drink of choice without worrying about it moving.

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Best Lipstick
sephora.com

Best Lipstick

Pat McGrath Labs Dramatique Mega Lip Pencil ($29)

Consider this the love child of a precision lip liner and a creamy, pigmented lipstick. The result? A bold, dramatic lip color that glides on like butter, stays vibrant, and looks like it took pro-level effort (spoiler alert: it didn’t). Whether you’re going for Taylor Swift’s signature “red lip, classic thing” or a blurred, effortlessly French girl vibe, this pencil delivers. With a creamy, lightweight formula and 11 swoon-worthy shades (yes, including that iconic Elson red), it’s versatile enough to handle everything from coffee runs to red-carpet-worthy glam. Swipe it on, and watch the compliments roll in.

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Best Lip Oil
sephora.com

Best Lip Oil

Tarte Maracuja Juicy Plumping Lip Oil ($26)

Luxury, but make it lip care. This lip oil is everything you need for juicy lips in a single swipe. It’s not sticky or heavy and feels luxurious, giving you the perfect, plumped look without feeling like you’re wearing a layer of goo. The maracuja oil helps keep your lips smooth and hydrated for that “your lips but better” finish — glossy, juicy, and absolutely kissable.

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Best Shampoo
target.com

Best Shampoo

Head & Shoulders Bare Shampoo ($11)

There’s no shame in our love for Head & Shoulders. (Trust us, dandruff is low on the list of things to be embarrassed about.) That said, even the OGs of flake fighting could use a little zhuzh, which is exactly what the brand did with its new Bare Shampoo. It takes everything you love about the original — dandruff-fighting zinc pyrithione, sulfate-free surfactants, coconut water to hydrate — and adds an eco-conscious twist. The bottle is made with nearly half the plastic of the brand’s original packaging and is fully recyclable, cap included (a rarity in beauty). We’re officially dubbing this a scalp treatment with a conscience.

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Best Conditioner
target.com

Best Conditioner

Blake Brown Fundamental Nourishing Mask ($20)

Blake Lively said, “Let there be luscious hair,” and who are we to argue? This conditioner-in-disguise mask is like a Frette Hotel Collection Sheet for your hair-care routine: luxurious, hyped, and worth every penny. Blake Brown Fundamental Nourishing Mask delivers hydration levels worthy of the “glass hair” moniker while keeping your lengths silky, smooth, and ridiculously manageable. The scent? A luxurious blend that lingers for days. Bonus points for its bounce-boosting formula that makes your hair look like it’s been kissed by Serena van der Woodsen herself.

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Best Hair Mask
sephora.com

Best Hair Mask

Ceremonia Mascarilla de Guava ($34)

The Ceremonia Mascarilla de Guava is here to give you the hair of your dreams. Powered by guava, a superfruit rich in antioxidants and vitamin C, this mask works overtime to repair damage and protect against future breakage. The creamy formula penetrates deep into the hair shaft, leaving it softer, smoother, and healthier after just one use. It’s perfect for reviving dull ends, whether you’re battling winter dryness or recovering from too much heat styling. And let’s not forget the experience: With its tropical scent and indulgent texture, this mask turns your shower into a mini vacation. This mask has the receipts (read: silky, shiny hair) to prove it’s a must-have.

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Best Leave-In Treatment
sephora.com

Best Leave-In Treatment

Color Wow Money Mist ($29)

This leave-in conditioner said, “I’m rich, rich.” The ultra-fine spray hydrates, strengthens, and smooths like your hair just hit the jackpot. It’s giving glassy, glossy, expensive vibes — but at less than $30, it’s low-key a steal. Not to mention, Color Wow Money Mist also delivers heat and UV protection, ensuring your style stays safe from everyday damage. Unlike heavier treatments, it won’t weigh down hair, making it suitable for everyone. Best of all, the results last, so you’ll feel like you struck hair-care gold long after styling.

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Best Curl Cream
sephora.com

Best Curl Cream

Fenty Hair The Homecurl Curl-Defining Styling Cream ($28)

Rihanna didn’t just stop at being the queen of music, fashion, and makeup — she’s here to make your curls pop, too. Fenty Hair The Homecurl Curl-Defining Styling Cream is like having RiRi as your personal hair coach, whispering, “You got this.” It defines and hydrates curls with no crunch, so you can say goodbye to frizz and hello to effortless spirals. It’s lightweight enough to keep curls bouncy but strong enough to hold through humidity. Perfect for wash days, twist-outs, or just letting your natural hair live its best life.

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Best Styling Stick
sephora.com

Best Styling Stick

Dae’s Cactus Fruit 3-in-1 Styling Cream & Taming Wand ($18)

If slicked-back buns had a hype team, Dae’s Cactus Fruit 3-in-1 Styling Cream & Taming Wand would be front and center. Whether you’re going for a Sofia Richie-inspired sleek pony or taming those flyaways after a windy walk to the office, this tiny wand fits in your micro-mini bag and gets the job done. Layered haircut? No problem. Messy edges? We don’t see any. It’s a multitasking MVP that makes you feel like your hair routine just leveled up.

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Best Air-Dry Cream
sephora.com

Best Air-Dry Cream

Briogeo Hair Soft Power Air Dry Cream ($26)

No hot tools? No problem. Briogeo Hair Soft Power Air Dry Cream takes your damp hair and turns it into a selfie-worthy “I woke up like this” moment. It fights frizz, adds shine, and smooths like it’s got insider info on your dream hair goals. Perfect for when you’re in your lazy-girl era or on a hair health journey but still want to look like you’ve got it together. Whether you’re letting your curls do their thing or rocking soft waves without an actual curling iron, this cream makes air-drying an aesthetic. Just apply and let your hair do its thing.

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Best Dry Shampoo
sephora.com

Best Dry Shampoo

K18 Airwash Dry Shampoo ($48)

Your scalp deserves an award for putting up with all of the skipped wash days, so treat it to the K18 Airwash Dry Shampoo. This non-aerosol game-changer keeps oil in check without leaving behind the dreaded white cast (people with dark hair, rejoice). The superfine mist is so good it’s like your hair just got a boost from, well, an actual shampoo sesh. Plus, it adds volume that says, “I totally didn’t just roll out of bed.” Perfect for post-workout refreshes or when your hair wash schedule is. . . flexible. The best part? The spray applicator means it’s better for the planet.

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Best Mousse
bluemercury.com

Best Mousse

Rahua Aloe Vera Hair Mousse ($38)

The mousse of your mom’s era walked so Rahua Aloe Vera Hair Mousse could run. This foam is lightweight, flexible, and infused with aloe vera, sugar cane, guayusa leaf, and rahua oil for a touch of moisture that makes your hair feel like it’s living the luxury life. Whether you’re adding volume, defining curls, or keeping a blowout in place, it delivers all the results without the dreaded crunch. Say goodbye to crispy 2000s mousse memories and hello to your sleek, modern upgrade.

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Best Hairspray
sephora.com

Best Hairspray

Crown Affair Finishing Spray ($38)

Crown Affair Finishing Spray is the cooler, younger sibling of traditional hairsprays with a flexible hold that shouts, “I’m here for a good time, not a stiff time.” No alcohol, no crunch, just a magically light mist that locks in your style without making your hair feel like a helmet. Whether you’re setting a blowout, waves, or a messy bun, this spray adds just enough staying power to keep things cute.

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Best Heat Protectant
sephora.com

Best Heat Protectant

Oribe Gold Lust Dry Heat Protective Spray ($46)

As people who preach about the beauty basics all day, we know it’s of the utmost importance for you to apply a heat protectant every time you use hot tools. We’ve seen firsthand just how much it can protect your ends from damage, and even still, we’ve struggled to find the perfect formula (read: a spray instead of cream for easy application on dry hair, but one that doesn’t leave either a gritty or oily residue). Finally, Oribe is changing all that with its Gold Lust Dry Heat Protective Spray. The superfine mist coats your hair without weighing it down, so you can use it on dry or damp hair without fear of ruining the vibe. It’s giving shine, volume, and just the right amount of glam while saving your hair from heat-tool chaos.

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Most Innovative Hair Tool
ulta.com

Most Innovative Hair Tool

Pattern Hair Steamer ($169)

Tracee Ellis Ross knew what she was doing with this one: The Pattern Hair Steamer isn’t just a tool, it’s a whole hair-care routine. This steamer is like a deep-conditioning cheat code for waves, curls, and coils. It hydrates, detangles, and stretches your hair with ease, making wash days feel like a self-care event. The steam softens your cuticles so your hair soaks in all the goodness from your products — all from the comfort of your home. The result? Juicy, bouncy curls that look like they just came back from a tropical retreat.

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Best Blow Dryer
sephora.com

Best Blow Dryer

Dyson Supersonic Nural Hair Dryer ($500)

When we first learned that Dyson was launching the next generation of its Supersonic hair dryer (a perfect tool we love and use on the reg), we thought, “what more could possibly be added to this work of art?” That skepticism was quickly squashed by the Dyson Supersonic Nural Hair Dryer, which is by far the smartest blow dryer we’ve ever used. It has a whole host of new features, including smart attachments that remember your preferences and pause detection, but our personal favorite is the scalp protect mode. This feature uses sensors to automatically adjust the temperature to reduce the risk of accidentally burning that sensitive skin on your head. Genius.

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Best Body Wash
sephora.com

Best Body Wash

Sol De Janeiro Delicia Drench Shower Oil ($26)

Sol De Janeiro Delicia Drench Shower Oil isn’t just a body wash; it’s a full-on tropical escape. Infused with Sol de Janeiro’s signature warm and sweet Cheirosa 59 scent, this silky oil-to-foam formula feels like liquid sunshine in a bottle. As it transforms into a luxurious lather, the blend of prebiotic hibiscus and Brazilian oils works to cleanse, hydrate, and leave your skin soft, supple, and glowing like you just stepped off a beach in Rio. It’s indulgent, effective, and guaranteed to elevate even the quickest shower into a main-character moment.

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Best Body Scrub
walmart.com

Best Body Scrub

Dove Body Scrub White Peach & Crushed Rice ($7)

If you’re someone who takes exfoliation very seriously, let us introduce you to Dove Body Scrub White Peach & Crushed Rice. This isn’t your average scrub — it’s the ultimate shower companion that does the most without being too abrasive. The creamy, whipped texture feels luxuriously rich, while the crushed rice gently buffs away dead skin without leaving behind any angry red spots or irritation. And don’t even get us started on the scent. The peachy aroma is so fresh and juicy, you’ll want to cancel plans just to stay home and sniff your own arm. (Weird but true.) Whether prepping for self-tan, post-winter rejuvenation or just indulging in your weekly everything shower, this scrub is worth a permanent spot on your top shelf.

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Best Body Lotion
sephora.com

Best Body Lotion

Kiehl’s Ultra Body Mega Moisture Squalane Cream ($49)

The Kiehl’s Ultra Body Mega Moisture Squalane Cream serves major hydration. It feels like your skin is swaddled in a cashmere throw all day long. Squalane takes the spotlight here, acting like a moisture magnet to keep your skin looking plump, dewy, and straight-up radiant. Pro tip: Stash this jar within arm’s reach (we’re talking bedside table status), because once you get a taste of this rich, velvety hydration fix, there’s no going back.

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Best Body Oil
ulta.com

Best Body Oil

Naturium The Glow Getter Body Oil ($24)

We love the idea of body oil, but the waiting around shivering in our towel while it absorbs before we can get dressed? Not so much. Enter Naturium’s The Glow Getter Body Oil. This silky oil transforms post-shower skin into a glowing masterpiece, hydrating and softening without a single trace of greasiness. The best part? It sinks in instantly, so you can go straight from shower to outfit without sacrificing your shine. Think of it as the secret weapon for looking effortlessly polished, no matter how rushed your morning.

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Best Self-Tanner
sephora.com

Best Self-Tanner

St. Tropez Suprême Violet Mousse ($48)

Any self-tanning aficionado knows that skin prep and application technique are only 50 percent of the battle. The other half of faux-glow success comes from the formula. The St. Tropez Suprême Violet Mousse is a foolproof pick. The purple-tinted foam delivers a deep olive tan so natural-looking that even your most skeptical friends will be convinced you just came back from a beach vacay (yes, including our most fair-skinned testers). The lightweight formula dries fast and lasts up to two weeks. Whether you’re a tanning pro or a newbie, this one’s got your back — and your legs, arms, and everywhere else.

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Best Body Sunscreen
nordstrom.com

Best Body Sunscreen

Vacation Shimmer Oil SPF 30 ($38)

We couldn’t help but smile the first time we applied Vacation Shimmer Oil SPF 30. It took us right back to middle school in the early aughts when body glitter was the height of cool — slathered all over our arms and chest like it was our job. This updated version brings all the nostalgia but with a grown-up twist: It’s loaded with SPF 30 to keep your skin protected while making you the absolute main character by the pool. The warm, tropical scent is downright drool-worthy, and yes, it leaves a noticeable amount of shimmer on your skin. It’s giving 13-going-on-thriving.

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Best Deodorant
nordstrom.com

Best Deodorant

Salt & Stone Deodorant in Saffron & Cedar ($20)

Salt & Stone’s deodorant isn’t exactly new to the spotlight — it’s gone viral more times than we can count and has earned a cult following among influencers and beauty editors alike. But some didn’t fully understand the hype until trying the latest scent, Salt & Stone Deodorant in Saffron & Cedar. It’s a perfect balance: not too overpowering but still fresh, slightly sweet, and woodsy. And the best part? It works. Like, really, really works. Even after a long workout, we stayed fresh and confident, which is no small feat. Consider us officially converted — this one lives up to every bit of the buzz.

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Best Shaving Cream
target.com

Best Shaving Cream

Eos Cashmere Skin Collection Shave Oil ($9)

Forget everything you thought you knew about shaving. Eos Cashmere Skin Collection Shave Oil is here to flip the script on your hair-removal routine. This isn’t your average shaving foam — it’s a silky, luxe oil that makes your razor glide like it’s on autopilot. Say goodbye to dry patches, nicks, and irritation, and hello to smooth, hydrated skin that practically radiates. We’re talking a level of softness that has you doing a double-take, wondering how you ever lived without it. Smooth legs, zero effort, all glow-up. Ready for the upgrade?

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Best Hand Cream
ulta.com

Best Hand Cream

Drunk Elephant Therabu Buttered Reparative Hand Cream ($24)

The Drunk Elephant Therabu Buttered Reparative Hand Cream will help you say goodbye to dry, chapped hands once and for all. The thick, rich formula not only works, but it smells like a dream. Best of all, it sinks in fast, leaving your hands soft without that greasy feeling because who has time for that? Bonus: It’s packed with skin-loving ingredients that repair and hydrate for the long haul, so your hands stay looking cute no matter how many times you wash them.

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Best Floral Fragrance
sephora.com

Best Floral Fragrance

Prada Paradoxe Virtual Flower Eau de Parfum ($165)

This is the scent of a secret garden tucked away in the heart of a bustling city — think a hidden flower shop in a quiet Parisian corner, where the bundles of vibrant blooms never go out of season. The fragrance isn’t just floral; it’s an entire garden in full bloom, captured in a bottle. It’s a modern, airy floral with layers of sophistication the kind of fragrance that feels like a personal invitation to a never-ending spring day.

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Best Fresh Fragrance
eu.infinimentcoty.com

Best Fresh Fragrance

Coty Infiniment Atomes Crochus ($290)

You know that feeling of stepping out of a shower into a fluffy robe? This smells like that, but extra elevated — like the robe is not only Frette, but it’s also warm and fresh from the dryer. This scent is clean, invigorating, and perfect for anyone who wants to smell fresh without trying too hard. It’s got that “I just took a luxurious bubble bath and now I’m wearing white linen” vibe that makes you feel instantly polished. Whether you’re heading to the office or just want to smell amazing while running errands, this fragrance delivers.

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Best Spicy Fragrance
sephora.com

Best Spicy Fragrance

YSL Black Opium Eau de Parfum Over Red ($160)

This perfume is the sultry upgrade to the original you’ve been waiting for, amping it up with the addition of cherry and vanilla for a creamy, dreamy, and totally irresistible scent. It’s the perfume equivalent of a bold red lip: sexy, daring, and just a touch intoxicating. Perfect for a night out or when you want to channel your inner femme fatale, Over Red takes the classic coffee-spiked Black Opium and gives it a modern twist for the nights that call for a little extra drama.

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Best Woody Fragrance
sephora.com

Best Woody Fragrance

Jo Malone Hinoki & Cedarwood ($160)

Jo Malone Hinoki & Cedarwood isn’t just a perfume; it’s a breath of fresh air straight from a whimsical forest in Japan. Inspired by forest bathing (the practice of immersing yourself in nature to relax and recharge), this fragrance is clean, earthy, and deeply grounding. With the perfect mix of hinoki wood and cedarwood, it’s both calming and energizing — a cozy vibe that you’ll want to carry with you year-round. Bonus points for sustainability: local artisans in Japan harvest the hinoki wood from fallen branches.

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Best Candle
amazon.com

Best Candle

Nest Sunlit Yuzu & Neroli 3-Wick Candle ($85)

Nest Sunlit Yuzu & Neroli 3-Wick Candle is like sunshine in a jar. This three-wick beauty fills even the biggest rooms with a citrusy burst that’s fresh, bright, and completely energizing. It’s the perfect mood-setter for everything from your solo Netflix binge to game night with the girls. And the packaging? Sleek enough to double as home decor. Light it up and let the compliments roll in, because your space will smell like the dreamiest, sunniest day.

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Best Room Spray
homecourt.co

Best Room Spray

Homecourt Mandarin Basile Room Deodorant ($45)

If you could bottle the luxe, refreshing vibe of a high-end hotel lobby, it would be the Homecourt Mandarin Basile Room Deodorant. With just a few spritzes (the brand recommends two to three, but we love the enveloping scent of a few extra sprays!), your space is instantly transformed into a chic haven. Its citrusy scent and odor-neutralizing powers will help your space smell put-together, even if your laundry has been piling up for more days than you’d like to admit. Pro tip: Use it before guests arrive to have them proclaiming, “Wow, your place smells amazing!”

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Best Nail Polish
target.com

Best Nail Polish

Essie Bedazzled Multi-Faceted Nail Polish ($15)

Essie Bedazzled Multi-Faceted Nail Polish gives you the chrome nails you’ve seen all over your feed without the hassle. No need for pearl powders or gel polish — just a few swipes and you’ve got a smooth, high-shine, metallic look that lasts. The polish is packed with a multi-dimensional sparkle, so it catches the light in a way that makes your nails look polished and sophisticated yet still fun. (Translation: It’s perfect for when you want that “Tin Man Can” vibe but without all the extra steps.) Plus, the quick-dry formula means you won’t have to wait long to show off your nails.

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Best Nail Treatment
us.manucurist.com

Best Nail Treatment

Manucurist S.O.S. Nail Mask ($15)

Dry, brittle nails? Not anymore. Manucurist S.O.S. Nail Mask is the IV drip your nails have been craving, delivering an instant infusion of hydration and repair. Just swipe it on like a serum, let it sink in, and voilà: nails that look like they’ve been getting weekly spa treatments. Whether you’re detoxing from gels or just need a quick pick-me-up, this treatment is the ultimate nail revival.

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Best Nail Extensions
ulta.com

Best Nail Extensions

Kiss Salon X-Tend LED Soft Gel System ($26)

Maybe it’s the at-home nail skills we developed during the pandemic or our newfound impatience for hours-long nail appointments, but we’ve become something of a DIY proponent. Lucky for us, this kit brings pro-level nails straight to your fingertips. The LED technology ensures that your nails stay strong, sleek, and unreal for weeks. No matter if we’re feeling a low-key vibe or want to go all-in with extra designs, this system lets you flex your nail artistry like a boss.

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