16. Maybelline’s Instant Age Rewind concealer, an inexpensive lightweight concealer for anyone who wants to quickly touch up before class, but doesn’t want to commit to a whole layer of foundation. This also helps cover dark circles without caking and reduces puffiness.
TBH, at the start of the pandemic I started using this myself (although this is former BuzzFeeder Kayla Suazo’s lovely human face above), and I am mad that I wasted time with other concealers for so long. I am a deeply impatient person who likes to look good and does not like to put in effort in any way, shape, or form, and Maybelline created this so that people like me could gracelessly slap it on in the morning and be like “OKAY, REFLECTION, YOU GOT THIS” before being on their merry way. It never cakes, I look way more awake than I have any right to, and I never struggle to blend it the way I do with other concealers. 11/10 subscribe.
Promising review: “Throughout high school I never knew how to do makeup. But then I heard this product was the absolute best on TikTok. And trust me, they were not lying. It has really good coverage and hides my ‘raccoon eyes.’ And the best part is that a little bit goes a long way. So if you’re starting out or want to try something new I definitely recommend you try this out.” —Liela Lee
“If you’re looking for a concealer that has good coverage and also brightens your face, this is the one! I am a college student who doesn’t get many hours of sleep because of the load of homework I have. When I wear this, it looks like I am well rested, and makes my face brighter. I now know why this has so many good reviews! I have olive toned skin, I purchased in a shade a little lighter than I am. It looks natural and great!! If you’re hesitant to try this, don’t be, just get it! The quality beats the price!” —Concetta Pipitone
Check out BuzzFeed’s full review of Maybelline’s Instant Age Rewind Concealer for more deets.
Get it from Amazon for $8.80 (available in 14 shades).
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Thomas Grisby