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Published on 30/03/23 – Updated on 30/03/23
The German company launched its new brand end of 2022 with the opening of The Cloud One New York-Downtown. It is now taking advantage of its presence in Germany to develop two new properties.
The Dusseldorf-Kö Bogen at Joachim-Erwin-Platz ist o open in October, just before the The Cloud One Hamburg – Konterhaus close to the Kontorhausviertel.
After an economy product with Motel One which interests many hospitality businessmen across Europe and the USA, the company starts working on the famous lifestyle segment. Each The Cloud One Hotel property is to be unique thanks to design collaborations. The hotels are to reflect their neighbourhoods and incite customers to visit the destination.
The NYC property offers 3 levels of comfort in the rooms:
- Standard with the cloud
- City view wih City Cloud
- River cloud
A difference to be noticed regarding the Motel One product based on one unique pricing.
Motel One states that sustainability is at the heart of the product. For instance, electricity one the NYC location is 100% produced from renewable sources and the food offered in the restaurant is organic and local.
The German company took the opportunity of its presence globally to develop a loyalty program : beOne.
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