Music
Secretly Group, Exceleration Music, Warp Records, Ninja Tune and Beggars Group have revealed plans for a new Recycled Vinyl Campaign.
The labels represent the spine of the independent music sector, and each have taken strides to reduce their carbon footprint. For record labels, vinyl production is their biggest form of waste, but fresh techniques have helped to bring this down.
Now the label groups have partnered with Music Declares Emergency and The Music Climate Pact for a new Recycled Vinyl Campaign.
On June 5th – World Environment Day – the labels will unveil a series of releases, each pressed on discarded and reused vinyl.
Utilising 100% reclaimed material, it’s an ambitious initiative featuring some amazing releases.
Available at retail in the US, Canada and UK, as well as DTC, the eclectic list moves from Black Country, New Road to Bonobo via Dinosaur Jr. and Bon Iver.
Ben Swanson, Co-Founder and Chief Operations Officer, Secretly Group, comments:
“Manufacturing is typically the highest source of carbon emissions for record labels, and through working closely with our vinyl plants, Secretly Group has cut our manufacturing footprint by 70% against our 2023 baseline. Increasing recycled vinyl production and partaking in a collective effort are the next pieces of the puzzle in making our industry a more sustainable one. We’re stoked to be partnering with our peer labels, distributors, record stores, and fans on this campaign…”
The inaugural list of releases is below:
Bon Iver – For Emma, Forever Ago (Jagjaguwar)
Elliott Smith – Roman Candle (Kill Rock Stars)
Hella – Hold Your Horse Is (Kill Rock Stars / 5 Rue Christine)
Chuck Prophet – Wake The Dead (Yep Roc Records)
Jeff Austin – The Simple Truth (Yep Roc Records)
Dinosaur Jr. – You’re Living All Over Me (Jagjaguwar)
Black Country, New Road – Forever Howlong (Ninja Tune)
Bonobo – Black Sands (Ninja Tune)
Various Artists – Artificial Intelligence (Warp Records)
Tubeway Army –Tubeway Army (Beggars Banquet)
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